Tag Archives: Strength

The Brand Idea: From Unity, Strength

Tom Doctoroff November 19, 2014 Anxiety is not productive. The communications industry suffers from an existential crisis wrought by technological change. Standards have been upended, and the digital world—a universe of bits and bytes, atomistic fragmentation that mocks the past—is all variables, no constants. There is a growing divide between hi-tech “cool kids” and advocates … Continue reading The Brand Idea: From Unity, Strength