Tag Archives: Structures

A guide to marketing ops organization structures

Evaluate your current structure to ensure efficiency. Rodric Bradford on November 3, 2020 Where should marketing operations sit within a business structure? A simple answer might be — with the marketing team. In practice, that’s not always the case. Listen to revenue and marketing operations specialist Kelly Jo Horton. “When you think of your marketing … Continue reading A guide to marketing ops organization structures →

Create a More Engaging Sprint Review With This String of Liberating Structures

Management Skills

Christiaan Verwijs — January 9, 2020 Do you frequently find yourself in Sprint Reviews that only consist of a PowerPoint presentation? Or entirely without users, customers and other stakeholders present? Or bored out of your wits because it keeps turning into a huge group conversation where people talk over others or keep revisiting topics that … Continue reading Create a More Engaging Sprint Review With This String of Liberating Structures →

Improving the Sprint Review with Liberating Structures (Variant #1)

Project Management

Barry Overeem — September 2, 2019 — September 2, 2019 In this series of posts, we share our favorite strings of Liberating Structures for Scrum Events. In this post, we share the design for a Sprint Review. All the strings are freely available on this board in Trello. For the sake of readability, we will … Continue reading Improving the Sprint Review with Liberating Structures (Variant #1) →

Cost Structures and Your Business Model

Business Development

Steven Imke — August 8, 2019 Follow @SteveImke — August 8, 2019 Your cost structure as it relates to the Business Model Canvas is closely related to your value proposition. A company’s cost structures represents the specific costs that the business will incur while operating under a particular business model to create and deliver the … Continue reading Cost Structures and Your Business Model →

Business Structures: Partnerships

Partnerships

Ken Thoreson — May 21, 2019 Follow @/KenThoreson — May 21, 2019 Before getting into a business partnership arrangement, a meeting of the minds must exist before signing a contract. Business partner roles must be clearly written in the contract. Each partner must fully understand their responsibilities as they apply to their situation. Experts recommend … Continue reading Business Structures: Partnerships →

Guide to Best Google Shopping Campaign Structures for Max Success

Google Shopping

Nicole Blanckenberg — June 27, 2018 Follow @https://twitter.com/NicoleBlancken — June 27, 2018 Google Shopping is one of the most important Google advertising options eCommerce business owners have at their disposal. The key to Google Shopping success lies in the building and implementation of good campaign structures from the get-go. In short, this means splitting your … Continue reading Guide to Best Google Shopping Campaign Structures for Max Success →

Technology Company Product Management Org Structures

Organization Structure

Phil Morettini — November 2, 2016 Follow @TechnologyGuy— November 2, 2016 Tech Product Management–what does this mean in a the typical software or hardware company? What is the function, and where does it belong? I have a broad view on this as I’ve held permanent positions in a number of high tech concerns, as well … Continue reading Technology Company Product Management Org Structures →

Compensation Structures in Customer Success

Customer Satisfaction

by Loren VittetoeOctober 5, 2016 Customer Success is a relatively nascent term, having emerged as a more critical role with the shift in focus towards customer engagement and satisfaction by SaaS companies. Given Customer Success is still in early days, there is not necessarily a set of “best practices” for how to compensate your Customer … Continue reading Compensation Structures in Customer Success →