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by Katie Cooper June 30, 2016 Follow @loopthecoopJune 30, 2016 Social Media is a lot like a sitcom high school. One wrong move can turn you from hero to zero pretty quickly. Don’t be a social media Screech when you can be a real Zack Morris of your brand game. Here are some faux pas … Continue reading Amateur Hour: 8 Social Media Faux Pas Sucking the Hipness Out of Your Brand
by Bryan Pearson March 21, 2016 Follow @pearson4loyaltyMarch 21, 2016 Companies are failing at one of the most-used forms of customer service, emails, and it is sending their customers away. For retailers, this failure may signal a problem more serious than lost sales. Dear Acme Whiz-Bang Co., I write to inform you that the coffee … Continue reading Digital Sucking Sound: Email, Not Price, Is Costing Retailers Sales
By George Passwater, Published November 4, 2014 This past Friday was Halloween and it got me thinking about all the ghouls and other baddies lurking around. Not only in a trick or treat scenario, but also those in business, too. What do I mean? Let me spin ye a tale of a scary client and … Continue reading Content Marketing Tales: Stay Away From Blood Sucking Clients
October is a frightening month – from ending on Halloween, to marking the beginning of Q4, it’s 31 days of pure terror. Not only are you hectically hurrying to close out the year on a good note, you’re also pressured to produce your budgeted marketing plan for the year to come. It can often feel … Continue reading Content Marketing Vampires: What’s Sucking the Life Out of Your Content?
