New function aims to let users enrich and activate first-party data. Constantine von Hoffman on March 21, 2022 Infutor’s suite of identity data and identity resolution services are now integrated in Snowflake’s Media Data Cloud. This allows Snowflake’s brand, agency, platform and publisher clients the ability to enrich and activate first-party data and utilize data … Continue reading Infutor suite of identity resolution services integrated into Snowflake Media Data Cloud
Tag Archives: Suite
Instacart Adds CPG Brand Pages, Suite Of Display Ad Products
Instacart Adds CPG Brand Pages, Suite Of Display Ad Products by Laurie Sullivan @lauriesullivan, January 26, 2022 Instacart on Wednesday introduced its first display ad units, as well as branded pages that serve as the hub for consumer product goods and food brands on the site. The units are free, and present an opportunity for … Continue reading Instacart Adds CPG Brand Pages, Suite Of Display Ad Products
Cheetah Digital debuts Customer Engagement Suite for marketers
The new platform is expected to help marketers and brands create better relationships with their customers by delivering a unique value exchange throughout the customer lifecycle. Jennifer Cannon on September 26, 2019 Cross-channel engagement platform provider, Cheetah Digital, has announced the debut of its Customer Engagement Suite. The suite is the result of the … Continue reading Cheetah Digital debuts Customer Engagement Suite for marketers
Why an Email Marketing Calendar is an Important Part of Your Campaign Suite
Kevin George — September 3, 2018 Follow @imkevin_monk — September 3, 2018 Ever thought about the huge investment and resources that it takes to execute effective email marketing? To make sure that all the money and hard work begets you the best email marketing metrics, it is of utmost importance to spare some time and … Continue reading Why an Email Marketing Calendar is an Important Part of Your Campaign Suite
Site-Optimizing Moovweb Launches Suite Of Shopping Cart-Optimization Tools
New product offers A/B testing, user flow management, analytics, and best practices. Barry Levine on October 6, 2015 Shopping cart checkouts are the Heartbreak Hill of marketing. It’s where potential buyers hit a wall of indecision and leave their chosen products, unbought. This week, website optimizer Moovweb is launching MoovCheckout, a mobile web toolset to … Continue reading Site-Optimizing Moovweb Launches Suite Of Shopping Cart-Optimization Tools
5 Things I’ve Learned in the C Suite
Emma VasJuly 21, 2015 Let me start by saying “being in the C Suite” doesn’t even resonate with me. While it’s factual, it’s best not to believe that one is “in the C Suite.” That in itself is a recipe for disaster. And, I don’t even know that I would be able to cover everything … Continue reading 5 Things I’ve Learned in the C Suite