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A report from Mastercard found many personalization efforts failing when it comes to resources, strategies and metrics. Constantine von Hoffman on April 15, 2025 Over the next five years, there’s a $ 2 trillion opportunity for ecommerce brands that can effectively implement and scale personalization. Despite that, 50% of brands worldwide aren’t dedicating the … Continue reading Half of ecommerce brands lack the support to scale personalization effectively
When it comes to optimizing your website for search engines, choosing the right SEO support resource is crucial. Each option offers unique advantages and drawbacks. Let’s consider the pros and cons of hiring an SEO agency, building an in-house team, or working with a freelance SEO expert. SEO Agency: The Ultimate Powerhouse Pros: Scalability and … Continue reading SEO Support: Agency, In-House, or Freelance?
An OpenAI Audio Ad For Publishers And Retailers Created From 1-800-ChatGPT by Laurie Sullivan , Staff Writer @lauriesullivan, December 24, 2024 Driving online traffic from search to websites has been one of the media’s leading benefits. OpenAI has a unique opportunity with its toll-free service to generate revenue and drive online and foot traffic to publishers, … Continue reading What OpenAI Is Missing From 1-800-ChatGPT To Support Publishers, Retailers
Meditation has become popular in offices and schools across North America and Europe. BY The Conversation Overwork and burnout are affecting many Americans. The American Psychological Association’s 2023 Work and Well-being Survey found that 77% of Americans suffered from workplace stress. Over half of the respondents reported symptoms of burnout, which ranged from emotional exhaustion to … Continue reading Does meditation help with burnout or is it a means to support corporate ends?
Marketing should be positioned as a strategic driver of growth and long-term value. How do you make that happen? Shiv Gupta on November 13, 2024 The decline of marketing as an influential business function is well documented. Among C-suite roles, chief marketing officers (CMOs) are the least likely to advance to the CEO spot … Continue reading How marketing leaders can transform marketing from a support function to a growth driver
Trump pledges more cryptocurrency support, putting distance between himself and Biden Owen Good Gaming Editor (US) Donald Trump is doubling down on cryptocurrency support, saying he wants all Bitcoin going forward to be mined in the United States. In an all-caps rant posted to Trump’s Truth Social platform, the Republican presidential candidate said that … Continue reading Trump pledges more cryptocurrency support, putting distance between himself and Biden
May 18, 2024 22.5% of people with a disability have a job. Here’s what employers can do support them By supporting workers with disabilities, employers have an opportunity to better support all of their workers. BY Sarah Bernard Workers with disabilities made major gains in 2023. Last year, 22.5% of people with a disability were employed, … Continue reading 22.5% of people with a disability have a job. Here’s what employers can do support them
Newsletter service Ghost will support the fediverse protocol ActivityPub The move could bring “tens of millions” of people into the fediverse. karissa bell Tue, Apr 23, 2024 Ghost Newsletter platform Ghost is the latest service to pledge support for ActivityPub, the open source protocol powering the fediverse. The company announced Monday it would add … Continue reading Newsletter service Ghost will support the fediverse protocol ActivityPub
Learn to strategically select AI tools for your marketing’s success and discover top LLMs driving the industry. Lisa Peyton on April 18, 2024 I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. Looking at those pieces … Continue reading Decoding generative AI: Top LLMs and the app ecosystems they support
March 17, 2024 Employees have a legal right to express support for Black Lives Matter at work, thanks to the NLRB A year after George Floyd’s murder, a poll found that 68% of Americans thought that employees ‘should be able to discuss racial justice issues at work.’ BY The Conversation A Home Depot store violated labor … Continue reading Employees have a legal right to express support for Black Lives Matter at work, thanks to the NLRB
