Tag Archives: Support

Building the Right Tech Stack to Support your Revenue Operations Goals

Kristin Grages March 2, 2021 The idea of revenue operations (RevOps) continues to gain mindshare among B2B and B2C leaders. How could it not, with its lofty goals of efficiency, alignment, and success? The idea is a simple one: Combine the efforts of sales, marketing, and customer service to maximize revenue opportunities across the customer’s … Continue reading Building the Right Tech Stack to Support your Revenue Operations Goals →

How To Build Support For A Customer Data Platform

Customer Service

How To Build Support For A Customer Data Platform by Dan Hixson , February 19, 2021 “We can use something we already own, no need to buy something new.” Right? That’s the response marketers often get from their organizations if they request a customer data platform (CDP) to enhance their marketing efforts. Those responsible for … Continue reading How To Build Support For A Customer Data Platform →

7 Simple Strategies to Take Your Social Media Customer Support to the Next Level for Happier Customers

Social Media Customer Service

Ellen Christenberry January 19, 2021 Social media consumes a lot of our waking hours, whether or not we intend it to (I mean, those memes aren’t going to chuckle at themselves). Especially in the COVID era, people seek connection and search for information on social media more than ever. In fact, people around the globe … Continue reading 7 Simple Strategies to Take Your Social Media Customer Support to the Next Level for Happier Customers →

5 Ways to Support Your Team During Quarantine

Team Management

Dave Sutton January 13, 2021 Extended lock downs and quarantines around the world have been tough on everyone. Whether your team has been restricted to working from home or they’ve been working throughout the pandemic as an essential worker, fear and uncertainty abound. The COVID-19 pandemic has forced us all to go through certain behavioral … Continue reading 5 Ways to Support Your Team During Quarantine →

Microsoft Quietly Builds Economic Recovery Model To Support Digital Advertising, Predictive Analytics

Digital Advertisement

Microsoft Quietly Builds Economic Recovery Model To Support Digital Advertising, Predictive Analytics by Laurie Sullivan @lauriesullivan, December 18, 2020 Microsoft’s analytics team believes marketers who understand the economy better can improve search and digital media campaigns, so the company plans to integrate the reflection of real-life events into the data it publishes. This week, Joe … Continue reading Microsoft Quietly Builds Economic Recovery Model To Support Digital Advertising, Predictive Analytics →

4 Ways to Support a Corporate Responsibility Strategy on a Shoestring Budget

Corporate Culture

Jerome Tennille December 6, 2020 We’re wrapping up 2020 and on the cusp of 2021. Many companies are still navigating the COVID-19 pandemic. Looking back over the past year it’s eye-opening to see how companies have adjusted. And yes, the word “adjusted” is being used loosely. What I mean is that some companies prospered, others … Continue reading 4 Ways to Support a Corporate Responsibility Strategy on a Shoestring Budget →

How to Create Backlinks That Support Your Content Marketing Strategy

Content Marketing

Angela Hausman, PhD December 4, 2020 Image courtesy of Backlinko Backlinks are essential factors in any content marketing strategy as they improve your SEO, driving increased traffic to your website. When you create backlinks from other sites within and outside its domain, those backlinks act as endorsements of the content, demonstrating the content is relevant … Continue reading How to Create Backlinks That Support Your Content Marketing Strategy →

How to Support Your Community this Giving Tuesday

Community Building

Ashley Perssico December 1, 2020 It goes without saying that 2020 has been quite the year. In fact, you’re probably sick of hearing things like “in these unprecedented times,” and “now more than ever,” just as much as I’m sick of typing them. But, it’s true. We are in unprecedented times. And, now more than … Continue reading How to Support Your Community this Giving Tuesday →

3 Simple Ways to Improve Cash Flow to Support Your Business

Cash Flow

Angela Hausman, PhD November 4, 2020 People often say that cash is king when it comes to the management of any business, and it is true. More businesses fail due to poor cash flow than any other reason. Don’t just go by my word. A US bank study estimates that 82% of small businesses fail … Continue reading 3 Simple Ways to Improve Cash Flow to Support Your Business →

Happy Bosses, Happy Admin: How to Get Positive Listings for Business Support Services

Business Effectiveness

Suzanne Wentley November 3, 2020 It’s true for any industry, but especially so for business support services — reviews and testimonials can make or break your company. If there are many reviews online that speak poorly of your team, executives will look the other way. Business owners are no longer chatting over golf or coffee … Continue reading Happy Bosses, Happy Admin: How to Get Positive Listings for Business Support Services →