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Spurred by AI, marketers are using more tools than ever, and they’re making an increasing number of them, according to The MarTech State of the Stack report. Constantine von Hoffman on March 25, 2025 Thanks to AI, marketers are using more tools than ever, and more are homegrown, according to the 2025 State … Continue reading State of the Stack 2025: Homegrown martech surges as AI accelerates development
Netflix’s ad-supported option is becoming key to its business, perhaps signaling a shift to a new business model. Anu Adegbola on July 22, 2024 Netflix is phasing out its cheapest ad-free plan in Canada and the U.K., with plans to do the same in the U.S. and France. Netflix added eight million global subscribers … Continue reading Netflix leans into ad-supported tier as subscriber growth surges
By Associated Press September 06, 2023 Roku is cutting about 10% of its workforce, or 360 people, and it will limit new hiring as it cuts costs to stem a series of quarterly losses. The streaming platform also said in a regulatory filing Wednesday that it expects adjusted third-quarter revenue of between $835 million … Continue reading Roku stock surges as streaming service cuts 10% of its workforce
Eleanor Hecks March 24, 2021 One of the best things that can happen to your website, and online presence, is a surge in traffic. However, if you didn’t prepare for it, a swell can bog down performance, or worse, knock it offline. Disruptions can end up costing you a lot of money, especially if they … Continue reading 7 Website Optimization Tips to Prepare Your Site for Traffic Surges
Harry Rollason — November 22, 2017 — November 22, 2017 Free-Photos / Pixabay Love it or hate it, Black Friday is almost upon us. This means marketing teams are in overdrive, all looking to out-market the other with above-the-line campaigns. With all this marketing spend allocated, a very important aspect often gets overlooked: how to … Continue reading 5 Ways to Combat Unpredictable Support Surges with Social Care
by Steve Hamm November 9, 2015 Follow @maasprosrduNovember 9, 2015 Google, Bing, Yahoo, and other search engines use an algorithm to separate good content from bad content. The same algorithm separates good content from great/popular content. Your content is competing with rivals and unrelated companies for the same thing – a reader’s attention. Compete and … Continue reading Content Surges to the Top When Companies Inject These Tips
