Digital Travel Sales Forecast To Surpass $300B In 2024, Search A Major Ad Contributor by Laurie Sullivan @lauriesullivan, August 16, 2023 Consumers are spending, making the travel sector the fastest-growing in digital ad spend. U.S. digital travel sales is forecast to surpass $300 billion for the first time in 2024, while the travel industry drives … Continue reading Digital Travel Sales Forecast To Surpass $300B In 2024, Search A Major Ad Contributor
Holiday Sales To Surpass $189 Billion Online, Adobe Forecasts by Laurie Sullivan , Staff Writer @lauriesullivan, October 28, 2020 New online shoppers will provide an interesting opportunity for advertising, at about 9%, as holiday online consumer spend reaches $189 billion this year — up 33%, according to Adobe’s most recent forecast. Those shoppers, who are new … Continue reading Holiday Sales To Surpass $189 Billion Online, Adobe Forecasts
Social media will own 13% of global ad spend in 2019, according to a Zenith forecast. Amy Gesenhues on October 14, 2019 Zenith, a media agency owned by Publicis Media, predicts global social media ad spend will grow 20% this year, reaching $84 billion. According to Zenith’s data, social media advertising will account for 13% … Continue reading Social media ad spend to surpass print for first time
Digital Ad Spend To Surpass Traditional In 2018, Per Analyst by Laurie Sullivan @lauriesullivan, January 12, 2018 Analysis from the Winterberry Group says 2018 will be the year of digital media. One analyst at the firm forecasts that this year, digital media spend will overtake offline media and marketing spend for the first time. Measured … Continue reading Digital Ad Spend To Surpass Traditional In 2018, Per Analyst
September marks that transition from “back to school” excitement to really buckling down and making the grade. We’ve finally washed the sand out of our summer hair, and let those school and alarm clock bells ring us back into the reality of school and work. For students, it’s time to hit the books, and for email … Continue reading Just Making the Grade with Email Marketing? Here’s How to Get an A+ and Surpass Revenue Goals
