Tag Archives: survey

How marketing compensation and roles are changing: Take the MarTech Salary and Career Survey

Marketing Operations

Spend a few moments to help us better understand the dramatic changes affecting the marketing and martech spaces. Kim Davis on December 9, 2022 Although we hesitate to use the term post-pandemic with any confidence, marketing takes place today in a space changed — perhaps irrevocably — by COVID-19. Yes, marketers are making their way … Continue reading How marketing compensation and roles are changing: Take the MarTech Salary and Career Survey →

Survey Reveals The Brand Power Of Augmented Reality

Surveys

Survey Reveals The Brand Power Of Augmented Reality by Colin Kirkland , November 22, 2022 To highlight the potential future importance of 3D digital initiatives for brands’ marketing efforts, Snap partnered with market-research company Breakthrough Research to conduct a study covering consumer views on augmented reality (AR) and how influential these experiences are in terms … Continue reading Survey Reveals The Brand Power Of Augmented Reality →

eBay Ads Holiday Survey Reveals Search And Purchase Patterns

Ebay

eBay Ads Holiday Survey Reveals Search And Purchase Patterns by Laurie Sullivan , Staff Writer @lauriesullivan, September 22, 2022 Walmart and Target plan to begin offering deals earlier this year to keep up with soaring inflation holiday shopping and ease the pain for consumers at checkout. The strategies, announced Thursday, come as many expect holiday sales … Continue reading eBay Ads Holiday Survey Reveals Search And Purchase Patterns →

Will I regret leaving my job? This new employee survey might surprise you

Career Development

By Shalene Gupta July 12, 2022 It’s been an employees’ market recently. Since January, the market has added 1.7 million jobs. However, according to a new report from job search platform Joblist, which surveyed over 11,000 job seekers, many aren’t feeling that rosy about the job world:   80% expect the U.S. will enter a … Continue reading Will I regret leaving my job? This new employee survey might surprise you →

MarTech Replacement Survey: Which features are important to marketers?

Marketing Statistics

It’s no surprise marketers looked for better features when choosing new solutions. But which features were front of mind? Kim Davis on July 11, 2022 The key reason for replacing both homegrown and commercial applications was the need for better features, according to the 2020 MarTech Replacement survey. But what features were marketing organizations looking … Continue reading MarTech Replacement Survey: Which features are important to marketers? →

Political Ads Mislead, More Than Half Of Survey Respondents Believe

Politics By Technology

Political Ads Mislead, More Than Half Of Survey Respondents Believe by Laurie Sullivan , Staff Writer @lauriesullivan, July 7, 2022 Swaying votes in favor of a political party, initiative, or candidate is a goal of advertising, but 75.4% of respondents to a BDEX survey said political ads do not prompt them to consider changing their political … Continue reading Political Ads Mislead, More Than Half Of Survey Respondents Believe →

Search Data Shows How Entrepreneurs Cope With Starting A Business, Semrush Survey Finds

Surveys

Search Data Shows How Entrepreneurs Cope With Starting A Business, Semrush Survey Finds by Laurie Sullivan , Staff Writer @lauriesullivan, June 30, 2022 During the early days of starting a small business, entrepreneurs may put their online presence on the back burner, but that could prove to be a fatal mistake, according to data released Thursday. … Continue reading Search Data Shows How Entrepreneurs Cope With Starting A Business, Semrush Survey Finds →

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