June 27, 2024 How cool-girl brand Ganni made sustainable style a $700 million business The Danish ‘It Girl‘ brand is determined to grow, but not at all costs. BY Elizabeth Segran In 2023, Nicolaj Reffstrup made a tough decision—one that would lose his company half a million dollars in annual revenue. [Photo: Ganni] As cofounder and … Continue reading How cool-girl brand Ganni made sustainable style a $700 million business
Make Things Better for Your Business and Environment with Sustainable Procurement Maulik Kotak / 06 Jan 2023 Sustainable procurement and sustainability in businesses are more than just fancy buzzwords. Statistics support this argument: 60% more businesses engage in sustainable procurement than two years ago. 33% of consumers choose products and services that they believe … Continue reading Make Things Better for Your Business and Environment with Sustainable Procurement
Building A Sustainable Business Model: 5 Things Worth Considering ValueWalk / 20 Oct 2022 Businesses are slowly embarking on a journey of sustainability, as they look to improve their climate and environmental efforts in hopes of driving meaningful consumer change and behavior. Sustainable Goal Development (SDG) has become a stronghold for many big and … Continue reading Building A Sustainable Business Model: 5 Things Worth Considering
By Elizabeth Segran August 25, 2022 For 168 years, Louis Vuitton has designed beautiful clothes and accessories. Now it’s also designing sustainable buildings. [Photo: courtesy Louis Vuitton] This month, it opened its newest workshop, called Oratoire, a 65,000-square-foot building in the French town of Vendôme. The manufacturing facility was designed with … Continue reading Inside Louis Vuitton’s gorgeous, sustainable new workshop
By Rebecca Barker June 09, 2022 More than two years into the COVID-19 pandemic, organizations have adopted strategies to tackle the societal inequalities and global problems that COVID-19 has laid bare by prioritizing sustainable impact. As leaders navigate this “new normal,” they are honing long-term, revolutionary ideas aimed to address some of … Continue reading 9 business leaders explain what sustainable impact means to them
Disruption: A CMO’s Ingredient For Career, Life & Sustainable Cheese by Lisa Singer , Staff Writer, June 2, 2022 Behind the Scenes with Irina Gerry Change Foods’ Irina Gerry shares her commitment to sustainability, discovered opportunities and why failure isn’t always a bad thing. I’ve had the opportunity to connect with and learn from executives of … Continue reading Disruption: A CMO’s Ingredient For Career, Life & Sustainable Cheese
In this guide, learn how to create a strategy built for performance and aligned with consumer intent. BrightEdge on May 11, 2022 Consumers are an inquisitive lot. They seek out the best prices, look for new recipes, explore options for travel destinations, find doctors and new restaurants and bike trails and they use search engines … Continue reading How-to guide: Create a sustainable, high-performing SEO and content strategy
By Mark Wilson April 19, 2022 Last year, the furniture company MillerKnoll debuted an eco-friendly makeover of its iconic Aeron task chair, incorporating over two pounds of recycled ocean plastic inside. Today, the office furniture brand Humanscale raises the bar in a big way, as it reveals its new Path task chair. … Continue reading ‘World’s most sustainable’ office chair has 10 pounds of ocean plastic
Testing is much more complex than it seems, but focus on the insights and not the results. Tim Parkin on April 4, 2022 Are you running tests in your marketing? If not, you should be. If you are, you’re probably not getting the full value from your testing. Testing is the single most powerful tool … Continue reading Why testing is strategic experimentation for sustainable growth
By Rachel Kim Raczka February 09, 2022 Nadya Okamoto wants to make your period better. Well, better for you, and better for the environment. On average, Global Citizen estimates that menstrual products can sit in landfills for 500 to 800 years before they fully decompose, to say nothing of the single-use plastic applicators. August, … Continue reading This Gen Z-founded period brand is building a community around sustainable, inclusive menstrual care
