Taboola Stats: Super Bowl LVII Topics Attracting Fans by Laurie Sullivan @lauriesullivan, February 10, 2023 To learn more about the Super Bowl LVII buzz and what people want to read about, Taboola’s researchers analyzed data from November 1, 2022 through January 30, 2023. Researchers at the discovery platform Taboola wanted to know the most valuable … Continue reading Taboola Stats: Super Bowl LVII Topics Attracting Fans
Tag Archives: Taboola
Yahoo and Taboola sign “30-year” exclusive ad agreement
Taboola will be the exclusive ad provider for Yahoo. The two companies will split ad revenues.. Constantine von Hoffman on November 28, 2022 Content publisher Yahoo announced today it is buying nearly 25% of content recommender Taboola as part of a 30-year exclusive advertising agreement. What Taboola gets. Taboola — which The Wall Street Journal … Continue reading Yahoo and Taboola sign “30-year” exclusive ad agreement
Yahoo Partners With Taboola In Historic 30-Year Deal, Becoming Largest Shareholder
Yahoo Becomes Taboola’s Largest Shareholder, Enters Exclusive 30-Year Commercial Agreement by Laurie Sullivan @lauriesullivan, November 28, 2022 Yahoo, an internet pioneer, and Taboola, a recommendations engine, have announced a 30-year exclusive partnership that will create what the companies call a “contextual data powerhouse,” which will be important as the advertising industry retires browser cookies. The … Continue reading Yahoo Partners With Taboola In Historic 30-Year Deal, Becoming Largest Shareholder
Taboola automates personalized homepages
The new Homepage For You solution uses AI to curate relevant, personalized homepage content. Kim Davis on January 26, 2022 The new Homepage For You offering announced by native advertising and discovery platform Taboola will use AI to automate the curation of relevant and personalized content on websites’ homepages. The automated surfacing of content likely … Continue reading Taboola automates personalized homepages
Content recommendation rivals Taboola, Outbrain to merge
The consolidated company will retain Taboola’s namesake, with Taboola founder Adam Singolda serving as CEO. Taylor Peterson on October 3, 2019 Digital content promotion platforms Taboola and Outbrain announced that they have entered into an agreement to merge into a single, unified company Thursday. The combined resources of both companies have the potential to expand … Continue reading Content recommendation rivals Taboola, Outbrain to merge
Taboola launches Apple News-like service for Android
The new service is initially offered at an OS level for ZTE devices in four countries. Barry Levine on April 5, 2018 Taboola is out today with an Apple News competitor — but for Android devices. The content discovery service is announcing a partnership with Android mobile device maker ZTE, the ninth largest in … Continue reading Taboola launches Apple News-like service for Android