Tag Archives: Tactics

Digital Natives or Digital Immigrants? 3 Tactics to Manage Multigenerational Digital Transformation

Burke Turner — August 3, 2017 Follow @weareatmosphere — August 3, 2017 kaboompics / Pixabay Back in the day, consultant and writer Marc Prensky coined the terms ‘digital natives’ and ‘digital immigrants’ to describe generational differences in the workplace. Actually, it was 2001… And whether or not you think that’s `back in the day’ depends … Continue reading Digital Natives or Digital Immigrants? 3 Tactics to Manage Multigenerational Digital Transformation

3 Retargeting Tactics to Enhance Your Digital Marketing

Ross Wingo — July 12, 2017 — July 12, 2017 When a search advertising client asks what else he or she could be doing in the digital advertising space, my first thought is typically to tell them about retargeting. Retargeting perfectly complements search advertising, especially for those clients who offer expensive products and services (think … Continue reading 3 Retargeting Tactics to Enhance Your Digital Marketing

7 Most Effective Email List Growth Tactics in 2017 [Infographic]

Jomer Gregorio — June 15, 2017 Follow @JomerGregorio— June 15, 2017 With a plethora of digital platforms that people use these days, there is an ongoing pressure among marketers to be available on every platform to maximize their online reach. However, many have misinterpreted the increased need to adopt online platforms to rely solely on … Continue reading 7 Most Effective Email List Growth Tactics in 2017 [Infographic]

Generating Leads Through Social Media (5 Little-Known Tactics)

Lilach Bullock — June 8, 2017 Follow @lilachbullock— June 8, 2017 Generating Leads Through Social Media (5 Little-Known Tactics) Generating leads through social media can seem impossible. The truth is, social media can be a great source for lead generation, as well as for nurturing leads and turning them into customers. In this blog post, … Continue reading Generating Leads Through Social Media (5 Little-Known Tactics)

5 Online Advertising Tactics that Really Successful ABM Programs Use

Brandon Redlinger — June 3, 2017 Follow @brandon_lee_09— June 3, 2017 In Account Based Marketing, you need a way to reach out to important buyers where they are, instead of waiting for them to come to you. That’s why an intelligent use of online advertising and retargeting – across mobile, social, display and video – … Continue reading 5 Online Advertising Tactics that Really Successful ABM Programs Use