Tag Archives: Tactics

5 tactics to get the 2023 email marketing funding you deserve

Email Marketing Strategy

Get funding that lets your email program contribute significantly to the company’s bottom line. Here’s how to approach your budget requests. Ryan Phelan on October 25, 2022 I was watching the news this morning, as I always do, and a commentator claimed to be surprised that the Christmas/holiday sales had been pulled back so far. … Continue reading 5 tactics to get the 2023 email marketing funding you deserve →

What is Growth Marketing and the Best Tactics to Generate Leads

Growth Strategy

What is Growth Marketing and the Best Tactics to Generate Leads Brad Anderson / 26 May 2022   Generating customer leads is often a top priority for business owners. However, many find it challenging to adopt the right strategy to generate those leads — especially quality ones. So what happens? Sales blame marketing for insufficient … Continue reading What is Growth Marketing and the Best Tactics to Generate Leads →

3 Digital Marketing Tactics That Will Increase Your Website’s Conversion Rate

Digital Marketing Engagement

DeJuan Wright December 9, 2021 Sales, sales, sales…the dreaded word that makes executives’ heartbeat a little bit faster whenever they hear it. For some, that increased heartbeat can be directly attributed to the sheer enthusiasm that comes with achieving sales goals and all the perks and rewards affixed to sales success. However, for other executives … Continue reading 3 Digital Marketing Tactics That Will Increase Your Website’s Conversion Rate →

Rethinking Viral Social Marketing Tactics

Social Media Marketing

Cody Barras November 23, 2021 Hello, welcome to the internet—a cold, unforgiving place where the dank memes are retweeted with glee, and the cringeworthy panderers are downvoted into submission. We’ve seen a lot of hype lately from the viral content marketing types about hopping on the hot trends and their efficacy for brands’ marketing efforts—articles … Continue reading Rethinking Viral Social Marketing Tactics →

10 Landing Page Tactics that Make Your Conversion Rate Skyrocket

Website Landing Pages

Kinga Edwards October 22, 2021 You are probably reading this post because you want to make your landing page convert more. You are in luck, because there are many elements that you can include on your landing page that will help your conversion rate skyrocket! We have put together a list of 10 tactics that … Continue reading 10 Landing Page Tactics that Make Your Conversion Rate Skyrocket →

Comparing Online Marketing Tactics for Local and International Companies

Online Marketing

Vikas Kalwani September 20, 2021 Many multinationals suffer from the same limitations that plague many small businesses. They are disadvantaged because they have little or no local presence, so internet marketing techniques need to be explicitly fine-tuned to establish a competitive edge over their competitors. If you’re running an international company, it’s worth considering why … Continue reading Comparing Online Marketing Tactics for Local and International Companies →

How to Reduce Shopping Cart Abandonment (Top 5 Tactics)

eCommerce Cart Abandonment

Jared Atchison September 12, 2021 In 2021, over 2.14 billion people worldwide are expected to buy goods and services online, according to Statista. That’s a lot of potential online shoppers to tap into for your eCommerce business. However, customers can easily get lost on the way to the checkout page. In fact, shopping cart abandonment … Continue reading How to Reduce Shopping Cart Abandonment (Top 5 Tactics) →

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