Balancing onshore, nearshore and offshore solutions allows marketing teams to drive efficiency and brand consistency across global markets. Sue Wolski on October 17, 2024 Marketing and creative teams today are under pressure to do more with fewer resources while ensuring consistent branding. To succeed, businesses must rethink resource management and strive for higher operational … Continue reading How to achieve operational maturity in marketing with a multishoring talent approach
Tag Archives: Talent
Talent for growth
July 08, 2024 Talent for growth Solving industry talent shortages is tough, but there is unquestionable opportunity in catalyzing workforce innovation with company culture BY FastCo Works New data from the U.S. Chamber of Commerce shows workers are leaving their current employer for a new one, often in search of higher pay, more growth opportunities, or … Continue reading Talent for growth
Why Prada is expanding production in Italy and its artisanal talent
May 10, 2024 Why Prada is expanding production in Italy and its artisanal talent Prada has focused on what it calls vertical integration of its supply chain. BY Associated Press The Prada Group is expanding its production footprint in Italy, including dozens of new jobs at its knitwear factory in Umbria, leaning into “Made in Italy” … Continue reading Why Prada is expanding production in Italy and its artisanal talent
3 ways to retain marketing talent — and why it’s important to do so
A wider range of opportunities, a seat at the table and recognition that skill-sets exceed standard degrees. These are all things you can offer to retain talent. Ruben Ugarte on December 22, 2023 The ongoing layoffs in some industries offers a confusing picture of the labor market. Marketing teams are also facing budget pressure as … Continue reading 3 ways to retain marketing talent — and why it’s important to do so
Salesforce tries to grab AI talent from the OpenAI maelstrom
CEO Mark Benioff hopes he can lure dissatisfied AI experts to come work on Salesforce’s Einstein 1 Platform. Constantine von Hoffman on November 21, 2023 Salesforce CEO Mark Benioff is hoping to turn OpenAI’s chaos to his advantage, offering to at least match the compensation of any AI experts willing to join the CRM giant. … Continue reading Salesforce tries to grab AI talent from the OpenAI maelstrom
What to know about hiring in tech right now, according to the head of talent at Alphabet’s growth fund
By Pavithra Mohan As the head of talent at CapitalG, Alphabet’s $4 billion independent growth fund, Lauren Illovsky helps guide the firm’s portfolio companies as they scope out executive level hires and fill out their boards. Illovsky sees her role as absorbing—and solving—any challenges they’re facing in the talent department. “I always tell them … Continue reading What to know about hiring in tech right now, according to the head of talent at Alphabet’s growth fund
Martech is automating its way into a talent crisis
AI is handling more and more marketing grunt work — work that had previously given people key early career learning experiences. Steve Petersen on October 2, 2023 One of the great things about AI is its ability to handle much of the grunt work of marketing. The downside is that grunt work is also a … Continue reading Martech is automating its way into a talent crisis
If every company is now a technology company, how should they hire tech talent?
With hackajob marketing technologists and tech workers in general can expect employers to apply to them rather than vice versa. Kim Davis on July 20, 2023 “We flip the model, so rather than a candidate applying to the job, the company applies to the engineer.” That’s Mark Chaffey, co-founder and CEO of Hackajob, a London-based … Continue reading If every company is now a technology company, how should they hire tech talent?
How Hillman Grad became the home for emerging talent
By Yannise Jean June 15, 2023 For years, Hollywood has claimed that it has fixed or made gains toward fixing its diversity problem. But while the industry has made small movements toward change, its monolithic misconceptions about marginalized communities still reign as the dominant narrative, and stories are still largely created for white audiences. … Continue reading How Hillman Grad became the home for emerging talent
As the economy gets shakier, CEOs are increasingly prioritizing diversity in their talent pools
By Laya Neelakandan April 26, 2023 With signs of a possible recession increasingly looming, it’s unclear how companies will adapt to the economic storm that may be headed their way. But for some CEOs, prioritizing diversity in their talent pool remains center stage for their success. “No company would hire an executive who … Continue reading As the economy gets shakier, CEOs are increasingly prioritizing diversity in their talent pools