A new report indicates that 74% of companies with a CDP saw ROI and value within the first year. Tealium on March 2, 2023 For the fourth edition of Tealium’s State of the CDP 2023 report, we surveyed over 1,200 professionals worldwide in B2B, B2C, and B2B2C industries through an independent firm. The responses revealed … Continue reading 2023 state of the CDP: How innovative brands deliver value with a CDP by Tealium →