The partnership offers marketers more than 1,100 audience segments for ad-targeting purposes. Amy Gesenhues on November 21, 2018 at 1:21 pm The ad tech platform Kenshoo announced on Monday it has partnered with marketing data and services provider Experian.Kenshoo clients will be able to use Experian’s audience segments for Facebook ad targeting. The third-party data … Continue reading Kenshoo teams up with Experian to offer third-party data for Facebook campaigns
Brandon Redlinger — October 30, 2018 Follow @brandon_lee_09 — October 30, 2018 We’ve all seen the stories and heard the tales of a team of misfits that overcome unbelievable odds to beat a team of all-stars. My favorite example is the 1980 US Olympic men’s hockey team, which consisted of amateur athletes going up against … Continue reading What Is The Biggest Mistake Teams Make When Trying To Get Alignment?
Darleen DeRosa — October 16, 2018 Follow @onpoint_llc — October 16, 2018 Free-Photos / Pixabay Today’s technology has made it possible for companies to connect employees from all over the world to tackle some of their most critical business challenges. With over 40 percent of employees today spending at least some time working remotely and … Continue reading Resolving the Challenge of Making Virtual Teams Work
Rick Lepsinger — October 10, 2018 Follow @onpoint_llc — October 10, 2018 As organizations take on challenges that require increasingly innovative and agile solutions, the value of cross-functional teams is becoming more evident than ever. Bringing together the resources and skills from employees across different departments and functions, these teams are capable of delivering better … Continue reading 4 Cross-Functional Teams Best Practices You Need to Implement
Many of the speakers at this year’s MarTech East conference in Boston lauded the process for its focus on the end user. Robin Kurzer on October 4, 2018 at 11:42 am Pamela Della Motta, director of product, marketing technology for the New York Times talks about how Agile methodology helped teams collaborate. Agile methodology is … Continue reading Agile methodology is becoming a must for marketing teams
Darleen DeRosa — September 5, 2018 Follow @onpoint_llc — September 5, 2018 geralt / Pixabay The future of work is already here. According to Gallup research from 2016, 31 percent of American employees spent 80-100 percent of their time working remotely. With cloud computing becoming even more prevalent, allowing people to access their office resources … Continue reading 7 Tips to Ensure Your Virtual Teams Are Productive
Paul Keijzer — July 31, 2018 Follow @Paul_Keijzer — July 31, 2018 Free-Photos / Pixabay No leader ever strives to build a low or average performing team. You aim to build a strong, capable, competent and, of course, a high performing team. However, what is a high performing team? Surely, it’s not a team that … Continue reading How Exponential Leaders Build High Performing Teams
Latin American Soccer Teams Got Most Hits On YouTube by Laurie Sullivan , Staff Writer @lauriesullivan, July 16, 2018 On Sunday, France won the World Cup against Croatia 4 to 2. Croatia and France were not necessarily among the most popular 2018 FIFA World Cup teams people searched for and watched on YouTube during the past … Continue reading Latin American Soccer Teams Got Most Hits On YouTube
Paul Keijzer — May 29, 2018 Follow @Paul_Keijzer — May 29, 2018 mohamed_hassan / Pixabay Most of the leaders I’ve worked with have claimed that they encourage the growth and creation of super teams. They’ll go at length describing how empowered, highly engaged, talented and high achieving their teams are. However, the reality of day-to-day … Continue reading How to Foster a Culture that Creates Super Teams
If your sales and SEO team need a refresher on how to work together, Columnist Casie Gillette has an outline with five communication tips that will get them talking in no time. Casie Gillette on April 9, 2018 It’s no secret that marketing and sales don’t always see eye to eye. The sales team … Continue reading How to align SEO and sales teams so everyone benefits
