Marketers will now have in-cart access to a unique audience of thousands of golfers across the U.S. Chris Wood on March 21, 2022 Today, Edison Interactive, a CMS focused on connected devices, announced that Vistar Media is integrating with a platform they developed in order to bring ads to displays in golf carts. The platform … Continue reading Edison Interactive teams up with Vistar Media to bring programmatic DOOH advertising to golf carts
Tag Archives: Teams
This technique can help diverse teams deal with conflict effectively
By Alida Miranda-Wolff February 21, 2022 What often goes unsaid in workplaces is how well employees perform (which in a perfect system determines how they advance) is dependent on their social environments. However, if the social environment is dysfunctional, out-of-sync, or toxic, that creates significant barriers and hurdles to improvement and promotion. Early … Continue reading This technique can help diverse teams deal with conflict effectively
9 call analytics platforms for marketing teams to consider
More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. Pamela Parker on February 24, 2022 The global pandemic has confirmed what many marketers already knew: the telephone is an integral part … Continue reading 9 call analytics platforms for marketing teams to consider
Your teams are not as ready for a digital-first world as you think
By Tiffani Bova February 13, 2022 While the past couple of years have been challenging, they have enabled unexpected growth opportunities for businesses that were unfathomable during pre-pandemic times. Companies have needed to digitally transform with accelerated timelines—and the businesses that have been able to do this successfully have found work-arounds for tasks … Continue reading Your teams are not as ready for a digital-first world as you think
Toward A Cookie-Less Future: Data Provider Teams Up With DSP For Better Targeting
Toward A Cookie-Less Future: Data Provider Teams Up With DSP For Better Targeting by Tony Silber , February 21, 2022 The B2B sales-intent data company Bombora is teaming up with Bidtellect, the demand-side platform (DSP), to offer a cookieless marketing alternative, the companies announced last week. Marketers looking for scale and visibility, the companies said, … Continue reading Toward A Cookie-Less Future: Data Provider Teams Up With DSP For Better Targeting
How to align B2B sales and marketing teams
Marketing and sales teams that aren’t in sync could mean wasted time and opportunities. Corey Patterson on February 18, 2022 “Misalignment between marketing and sales teams is a trillion-dollar problem for B2B revenue teams,” said Julianne Thompson, director of sales development at revenue acceleration platform Drift, in a recent webinar. “There are a few key … Continue reading How to align B2B sales and marketing teams
Remote Training and Virtual Mentoring for Hybrid and Remote Teams
Gleb Tsipursky January 14, 2022 Are you worried that having hybrid and especially full-time remote employees – even with remote training and virtual mentoring – will undermine junior employee on-the-job learning, integration into company culture, and intra and inter-team collaboration? This issue came up time and time again in my interviews with 47 mid-level … Continue reading Remote Training and Virtual Mentoring for Hybrid and Remote Teams
Remote Training and Virtual Mentoring for Hybrid and Remote Teams
Gleb Tsipursky January 14, 2022 Are you worried that having hybrid and especially full-time remote employees – even with remote training and virtual mentoring – will undermine junior employee on-the-job learning, integration into company culture, and intra and inter-team collaboration? This issue came up time and time again in my interviews with 47 mid-level … Continue reading Remote Training and Virtual Mentoring for Hybrid and Remote Teams
RevOps teams struggle with integration and alignment
A new survey suggests the majority of RevOps teams are not confident about alignment, data onboarding and lead scoring. Kim Davis on January 11, 2022 RevOps has yet to solve the long-established problem of aligning sales and marketing teams. By integrating the operations supporting sales, marketing and customer success into a single revenue engine, RevOps … Continue reading RevOps teams struggle with integration and alignment
Survey: Customer-Service Teams Want More Mental-Health Resources
Survey: Customer-Service Teams Want More Mental-Health Resources by Nina Lentini , Staff Writer @Nina_Lentini, November 24, 2021 When you have an issue with a company, using Twitter is the answer. Yet there are still those who default to the phone call, which drives them insane with long hold times.But as it turns out, discontent is often … Continue reading Survey: Customer-Service Teams Want More Mental-Health Resources