Plus the impact of devices on search ads Pamela Parker on March 2, 2021 As we celebrate the recent launch of our Enterprise Marketing Attribution and Predictive Analytics Martech Intelligence Report (MIR) I’ve been thinking deeply about effectiveness data. I find it fascinating that our industry continues to raise the bar in terms of what … Continue reading Synthetic data use cases, telephone calls emerge: Tuesday’s daily brief
by Laurie Sullivan, Staff Writer @lauriesullivan, June 29, 2016 Yandex unveiled a service Wednesday that lets advertisers use their customer data to segment audiences for hyperlocal ad targeting on the search engine and across its network of partners. The product, called Yandex.Audience, was announced at the company’s marketing conference Wednesday. Yandex advertisers can now upload their … Continue reading Yandex Hyper-Targeted Ad Platform Uses Emails, Telephone Numbers
by Lori Soard January 7, 2016January 7, 2016 Teleconferencing has been around for many years. Ever since more than one person could be on a line, people have used telephones to have meetings with one another. For the purposes of building an online readership, teleconferencing can be used to attract listeners, highlight experts and put … Continue reading How to Use Free Telephone Conferences to Build Your Online Readership
Dan McDadeMarch 27, 2015 Here we are at the fourth and final installment of the series, 4 Tips to Power Up Prospecting in 2015, from Mike Weinberg’s presentation at the 2015 Virtual Sales Kickoff. His final tip is a passionate plea calling all sales reps to return to the telephone. Tip 4 – Reconcile your … Continue reading 4 Tips to Power Up Prospecting in 2015 #4: Use the Telephone!
The key to effective telephone sales coaching, for selling and making appointments, is to seek out a very sensible reason for contacting your prospects and then use it in your introduction stage of the call. You may grab their attention, give them a reason to listen to you, and create gaining their agreement a ton … Continue reading Telephone Sales Coaching On Cold Calling Techniques For Telesales And Appointment Creating
