Adthena Tracks NBA Finals Keyword Terms by Laurie Sullivan , Staff Writer @lauriesullivan, June 22, 2018 Do a search on Google or Bing to find there is no shortage of NBA Finals memorability being auctioned. In fact, JR Smith’s jersey from Game One reportedly sold for a whopping $23,500. Stephen Curry’s NBA Finals mouthguard from Game Four could … Continue reading Adthena Tracks NBA Finals Keyword Terms
Tag Archives: Terms
Are you Violating Google Analytics Terms of Service?
Valeria Lopez — May 30, 2018 — May 30, 2018 Is a Privacy Policy Required? Yes. When you sign up for Google Analytics, you consent to their Terms of Service to “…post a Privacy Policy and that Privacy Policy must provide notice of your use of cookies that are used to collect traffic data….” Section … Continue reading Are you Violating Google Analytics Terms of Service?
Gartner Analyst: Marketers Struggling With GDPR Terms, Requirements For Consent
Gartner Analyst: Marketers Struggling With GDPR Terms, Requirements For Consent by Laurie Sullivan , Staff Writer @lauriesullivan, April 26, 2018 Gartner analysts estimate that by the end of 2018, more than 50% of companies affected by the European Union’s General Data Protection Regulation (GDPR), which goes into effect May 25, 2018, will not be in full … Continue reading Gartner Analyst: Marketers Struggling With GDPR Terms, Requirements For Consent
Search Terms Reflect A Change In Grocery Shelves
Search Terms Reflect A Change In Grocery Shelves by Laurie Sullivan , Staff Writer @lauriesullivan, April 18, 2018 Finding keywords that speak to consumer preferences isn’t easy. So if product categories shelved in center-store aisles have become more important, per a new Catalina study, then using product segment words to promote the items in paid search … Continue reading Search Terms Reflect A Change In Grocery Shelves
What marketers need to know about Facebook’s updated Business Tools Terms
The updates are largely guided by GDPR and go into effect May 25, 2018. Greg Finn on April 12, 2018 As Facebook CEO Mark Zuckerberg faced Senate and House committees in Washington, DC, this week, the platform introduced new terms around the use of customer data, tracking and measurement. Zuckerberg reiterated to lawmakers that … Continue reading What marketers need to know about Facebook’s updated Business Tools Terms
Terms Of Abuse
Terms Of Abuse by Sarah Fay , March 29, 2018 Data is the lifeblood of any algorithm. To have newer forms of AI marketing platforms perform, it is essential to have access to multiple forms of data, which stem largely from user activity. The fact that consumers generate and provide this data is increasingly … Continue reading Terms Of Abuse
13 Finance Terms You Should Know as a Business Owner
Robert Gloer — February 23, 2018 Follow @IOUFinancial — February 23, 2018 rawpixel / Pixabay Entrepreneurs bring all sorts of skill-sets to their venture, such as the ability to sell, or to organize activity, or to raise funding. Some might have a business background, but others might need to learn the ways of business while … Continue reading 13 Finance Terms You Should Know as a Business Owner
Marketers, here are some blockchain terms you might want to know
This emerging ecosystem — which is developing unique applications for marketing, ads and search — comes with its own lingo. Barry Levine on January 9, 2018 Perhaps you’ve just recently gotten your head around new terms like “header bidding,” “machine learning” or “growth hacking.” Well, time to unwrap your head once again. Because an … Continue reading Marketers, here are some blockchain terms you might want to know
How to Negotiate Contracts, Terms, and Payments in Your First Business
Serenity Gibbons — November 21, 2017 — November 21, 2017 StarFlames/Pixabay As an entrepreneur, there are dozens, if not hundreds of individual skills you’ll need to master. You’ll need to perfect the art of time management. And, you’ll need to make decisions on an almost constantly revolving basis. Also, your communication skills need to be … Continue reading How to Negotiate Contracts, Terms, and Payments in Your First Business
Get Paid Faster by Negotiating Payment Terms Up Front
Karl Sakas — July 26, 2017 Follow @KarlSakas — July 26, 2017 stevepb / Pixabay Negotiate payment terms during the sales process, when your agency has the most leverage. A client recently shared a success story from his agency—about how he negotiated a big prospect’s payment terms from Net 60 to Net 20. In effect, … Continue reading Get Paid Faster by Negotiating Payment Terms Up Front