By Elizabeth Segran On a recent Saturday, I set out to find my two daughters flower girl dresses for an upcoming wedding. I typed “flower girl dress” into Google, a rabbit hole opened, and I tumbled in, only to emerge three hours later with a dozen tabs and thousands of options to choose from. … Continue reading Online shopping is terrible. AI is here to fix it
Michel Fortin August 16, 2021 Table of contents What is Semantic SEO? The Semantics of Rankings The Business Impact of SEO Leading and Lagging Indicators KPIs That Move The Needle Which Tracking Tools Are Best? Don’t Get Caught Up After Google introduced the Hummingbird algorithm in 2013, it signalled the beginning of the end of … Continue reading Semantic SEO and Why Rankings Are Terrible Metrics
Radek Sienkiewicz — November 16, 2018 — November 16, 2018 If you generate a $ 200 million quarterly profit with an online product, your website’s user experience must be world class, right? Wrong. Your homepage can still look like the one above, which is from one of the largest cryptocurrency exchanges in the world. But … Continue reading Why Sites in High-Growth Industries Have Terrible UX
Don Dalrymple — August 31, 2017 Follow @dondalrymple — August 31, 2017 stux / Pixabay It is true that when we find ourselves in a hole, the first thing we should do is stop digging. Sometimes that pull to keep digging or keep trying harder can overwhelm our sensibilities. Instead of being smarter, we simply … Continue reading The Terrible Idea of Trying Harder
Joe Escobedo — June 20, 2017 Follow @RealJoeEscobedo — June 20, 2017 Have you ever met someone at a party who only talked about himself? Instead of wanting to start a relationship with him you probably felt like Arnold in the image below. (Source: Kindergarten Cop) For brands, the same theory applies to your LinkedIn … Continue reading The Terrible LinkedIn Mistake You’re Making
The Digital Advertising Upside-Down: What Was Great Is Now Deemed Terrible by Maarten Albarda, Featured Contributor, March 27, 2017 How quickly the world can change. Last week I wrote about the fact that U.K. advertisers seemed to move a lot more proactively than U.S. advertisers on addressing YouTubegate. I refer of course to the fact … Continue reading The Digital Advertising Upside-Down: What Was Great Is Now Deemed Terrible
Ben Mulholland — February 11, 2017 — February 11, 2017 Introducing new policies to ensure a safe and productive workplace makes sense on all sides. Unfortunately, if your employees don’t know about your policies, it won’t do a damn thing to solve your company’s problems. In other words, if your employee handbook doesn’t get read, … Continue reading Why Your Employee Handbook Template is Terrible
Simon Davies — December 23, 2016 Follow @SimonTheoDavies— December 23, 2016 From time to time we all have the tendency to take shortcuts. There are some days when the urge to engage in work practices that seem lazy or ineffective is strong and hard to fight. But sometimes, though we may seem to be slacking … Continue reading 3 Terrible Work Habits That Actually Boost Your Productivity
by Gordon BurkellOctober 27, 2016 As a creative, you pour a little bit of your heart and soul into every project. Hours are spent fussing over the details trying to create something you and your team will be proud of. When the time comes to share your latest version for feedback your stomach is a … Continue reading 5 Ways to Overcome Terrible Feedback
by Shane Barker May 13, 2016 Follow @shane_barkerMay 13, 2016 Mailigen recently reported that email is considered the most effective digital marketing channel by 54% of marketers. The report also showed that 89% of marketers primarily use email marketing for lead generation. This data disproves those who claim that “email marketing is dead.” However, many … Continue reading 7 Terrible Email Marketing Mistakes You Should Avoid
