A Visual Attention Study That Went Terribly Right by Laurie Sullivan , Staff Writer @lauriesullivan, May 16, 2024 How does a company conduct a visual attention study to determine performance on video screens at retail locations when the participants who opted in only receive directions on when and where to show up? Other than that, participants … Continue reading A Visual Attention Study That Went Terribly Right
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3 popular CRO tactics (that can backfire terribly)
Ready to implement all those great conversion rate optimization (CRO) techniques you’ve learned? Not so fast! Columnist Khalid Saleh warns that if they’re not done properly, your CRO efforts might run into trouble. Khalid Saleh on October 21, 2016 Conversion rate optimization (CRO) is an easy enough idea to understand. You perform tests, measure … Continue reading 3 popular CRO tactics (that can backfire terribly)