Tag Archives: Them

Recruitment KPIs & Ways to Boost Them with Your Recruiting SaaS

Stacy Lee December 16, 2021 Business leaders will often see their strategies fail, regardless of how much thought they put into it. Not every effort pays off, and not every investment is worthwhile. It’s easy to believe that the worst thing that could happen in these cases is to waste money. Yet, that would be … Continue reading Recruitment KPIs & Ways to Boost Them with Your Recruiting SaaS →

PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them)

Public Relations

David Libby December 14, 2021 Working for a B2B Tech Startup? Don’t make these common public relations mistakes – read this instead. Startups make mistakes with PR. That’s a given. They’re run by humans – at least for the time being. The fact is, startups, especially in B2B tech, can’t avoid making mistakes. But they … Continue reading PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them) →

Top 6 Push Notification Mistakes and How to Fix Them

Website Special Guidelines

Polina Zakaryan December 7, 2021 In today’s competitive digital landscape, it’s becoming increasingly challenging to get consumers to click through marketing messages and engage with them. Push notifications represent a versatile marketing tool that can help you drive user traffic, stimulate engagement and boost user conversion and retention. However, push notifications can only work for … Continue reading Top 6 Push Notification Mistakes and How to Fix Them →

4 Tips For a Strategic CPG Digital Marketing Campaign (And the Trends to Back Them Up)

Digital Marketing Strategies

Erin Hynes November 24, 2021 Consumers today have many products and brands contending for their attention, which means the CPG industry is an especially competitive one. And in CPG digital marketing, it’s a challenge to keep up with emerging technologies as well as rapidly growing consumer demands. The pandemic changed the way shoppers browse and … Continue reading 4 Tips For a Strategic CPG Digital Marketing Campaign (And the Trends to Back Them Up) →

Huddle Spaces: Why You Need Them and How to Make Them Work

Workplace Evolution

Bob Marsh November 16, 2021 For some people, the concept of a huddle space conjures up images of sports teams and game-day locker rooms. Now, companies use them to align their teams and rally them around specific goals. But what do modern huddle spaces look like? Put simply, they’re incredibly efficient multipurpose rooms that operate … Continue reading Huddle Spaces: Why You Need Them and How to Make Them Work →

Top Email Validation Tools and How to Leverage Them

Email Marketing Tools

Amber Wilcox November 12, 2021 Email marketing is at the heart of any good inbound marketing campaign. Email helps provide communication about your brand, spread the word about promotions, and get the attention of potential customers. Whether or not we want to believe it, email is by no means dead. Think about any of your … Continue reading Top Email Validation Tools and How to Leverage Them →

The Black Friday Beat: The Best Email Cadences, And Who’s Using Them

Black Friday

The Black Friday Beat: The Best Email Cadences, And Who’s Using Them by Ray Schultz , Columnist, November 5, 2021 Brands gearing up for Black Friday should not skimp when it comes to email frequency, judging by Email is the new Black (Friday), a study from Pathwire in partnership with Ascend2. Of the email teams … Continue reading The Black Friday Beat: The Best Email Cadences, And Who’s Using Them →

3 Gigantic Myths About Public Speaking & How To Bust Them

Speaking Skills

Maria Tecce October 23, 2021 There are a few myths about public speaking that make the rounds on a regular basis. Three of the most popular being that you have to be loud to be heard, that you have to be born a great speaker, and that introverts can’t do public speaking. Well, I’m here … Continue reading 3 Gigantic Myths About Public Speaking & How To Bust Them →

The top 4 data issues campaign managers face and how to solve them

Data Science

Enable your marketing teams to be agile enough to react to real-time insights. Position2 on October 8, 2021 Data remains one of the most powerful assets in business. Those who know how to leverage it can execute data-driven campaigns with purpose, precision, and laser vision. And those who don’t are likely to have rudderless … Continue reading The top 4 data issues campaign managers face and how to solve them →

Types of Digital Marketing Strategies and How to Use Them

Digital Marketing Strategies

Peter Navarro September 28, 2021 There are different types of digital marketing strategies you can implement to achieve your digital business goals. They are distinct, but in most cases they intersect, complement each other and even share the same communication channels. In fact, it currently makes sense to use several strategies together, in order to … Continue reading Types of Digital Marketing Strategies and How to Use Them →