Tom Whatley August 11, 2021 90% of Instagram users follow at least one business account and 83% of people discover new products through their Instagram feed. Amassing a large following on Instagram can help you at every stage of the marketing funnel—from bolstering brand awareness to driving conversions. In this post, we’ll walk you through … Continue reading How to Get More Followers on Instagram (Without Buying Them)
Jay T. Ripton August 7, 2021 Mind mapping is a creative thinking tool that has been in use for centuries. In the third century BC, Porphyry of Tyros used the tool to organize the works of Aristotle, one of the greatest thinkers ever. These tools are still popular and widely used by companies and individuals … Continue reading 5 Mind Mapping Mistakes Businesses Make and How to Avoid Them
Laura Krajewski July 31, 2021 Businesses need to be profitable to keep running. So when talking about money, it can be tempting to cut your budget in a number of places – starting with the paychecks of your entry-level employees. But, what happens when a company underpays their employees? For your call center agents, it … Continue reading Value Your Employees and Pay Them Well to Improve Your Call Center Experience
George Konidis July 31, 2021 One of the best things about digital marketing (over traditional offline marketing) is that you can measure nearly every part of your strategy. Free tools like Google Analytics provide comprehensive information on how your website’s performing, so you’re never uninformed about whether your SEO efforts are bringing in the right … Continue reading 9 Important SEO Metrics to Track (+ How to Improve Them)
Desiree Johnson July 5, 2021 Links make the Internet possible by connecting one web page to another. Without them, navigating online would be far more difficult. They are also vitally important to search engine optimization (SEO). Unsurprisingly, there are many types of links, each with its contribution to SEO. Generally, it’s helpful to look at … Continue reading The Different Types of Links: When and How to Use Them
Andrey Sergeenkov June 22, 2021 The post-covid era is gradually coming into action as vaccines continue to be rolled out globally. However, most businesses that took a hit from the pandemic are yet to recover or probably shut down completely. Currently, many people and companies are looking for alternative survival solutions as the world resumes … Continue reading Top 10 Profitable Business Ideas in 2021 and How to Make Money Around Them
Cookies Or Not, Consumers Expect Marketers To Know Them by Laurie Sullivan @lauriesullivan, June 18, 2021 It would be an understatement to say online shopping has undergone a major transition in the past year. Adoption of real-time payments grew by 41% in 2020, and consumers flocked online to buy their groceries. And while online shopping … Continue reading Cookies Or Not, Consumers Expect Marketers To Know Them
Karen Repoli June 17, 2021 “If you fail to plan, you plan to fail.” ~ Benjamin Franklin There are a myriad of moving parts in a business to attend to so it’s no wonder that some things fall through the cracks. And this adversely affects your business growth and bottom line profits. In my work … Continue reading Are You Guilty of These 4 Common Business Killing Mistakes? How To Fix Them Now
Clair Kim May 31, 2021 With the rise of Millennial and Gen Z employees in the workforce, leaders who are used to working with older Millennials and Generation X are discovering that much of their usual management style is irrelevant when it comes to managing and communicating with the younger generations. The gap that so … Continue reading Leading Millennial + Gen Z Employees? Here Are Top Mistakes That Leaders Make When Working With Them.
Rakefet Yacoby May 26, 2021 nastya_gepp / Pixabay As an eCommerce leader, you may be searching for specific marketing talent, but with a sea of freelance talent to choose from – how do you find the talent that you need? Your site may have a high cart abandonment rate, but you can’t place your finger … Continue reading Why Your eCommerce Business Needs Digital Marketing Experts and Where You Can Find Them
