YouTube is now the number one platform for teens, with almost eight in 10 using it to stream video content. Nicola Agius on August 29, 2023 Gen Z aren’t just tuning into YouTube for the videos – they’re also watching the ads. Six in 10 teens would watch a YouTube ad rather than skip it, … Continue reading Gen Z teens are watching YouTube ads and recalling what they’ve seen
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3 Ways to Use Live Videos After They’ve Gone Live
by Dhariana Lozano Follow @DhariLoAugust 17, 2016 Live videos are taking over social media! The need to connect more quickly has given way to real – time live video streaming and sharing on many social media networks. Some networks and apps like Snapchat and Periscope were built on the idea of sharing videos live. But … Continue reading 3 Ways to Use Live Videos After They’ve Gone Live
Heeding The Call: Facebook Giving Advertisers What They’ve Long Been Asking For
by Mike Whitney November 26, 2015November 26, 2015 Once you’ve been knighted by the Queen of England, your words tend to carry a bit more weight. So discovered Sir Martin Sorrell, CEO and founder of advertising giant WPP Holdings, who recently spoke publicly about how far Facebook still has to go in terms of defining … Continue reading Heeding The Call: Facebook Giving Advertisers What They’ve Long Been Asking For