Publishers See Gains In Referrals, Though Direct Traffic Is Strong by Rob Williams , March 12, 2021 The coronavirus pandemic last year led consumers to spend more time reading news and information, with content aggregators, search engines and social media helping to drive big gains in traffic, according to a report by content analytics platform … Continue reading Publishers See Gains In Referrals, Though Direct Traffic Is Strong
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How personalization helps marketers humanize their brand and break though the noise
Aprimo CMO says marketers are currently struggling with what he calls “digital sameness” — where everyone is doing the same thing online. Amy Gesenhues on April 30, 2020 The COVID-19 crisis has shifted nearly all customer experiences to digital experiences, forcing brands to compete for audience engagement like never before. This new normal has created … Continue reading How personalization helps marketers humanize their brand and break though the noise
2 Ingredients for Self-Organization (No Recipe Possible Though)
Marc Kaufmann — December 6, 2018 — December 6, 2018 Scrum is based on self-organized teams. Self-organized teams are able to evolve and adapt quicker in today’s highly complex working environments than traditional command-and-control management structures. At the same time, self-organized teams are more robust to external disturbances, are faster and more creative in problem … Continue reading 2 Ingredients for Self-Organization (No Recipe Possible Though)
Why You Can’t Afford Not to Integrate Your Business (Though it is a Small Business)
by Toby Nwazor April 27, 2016 Follow @TobyNwazorApril 27, 2016 Unnecessary, expensive, too complicated – you might find yourself using these phrases as justification for not integrating your business with an Enterprise Resource Planning (ERP) service. For a small business, it is economical to think that you cannot afford the investment or that you are … Continue reading Why You Can’t Afford Not to Integrate Your Business (Though it is a Small Business)
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