Tag Archives: Tighten

5 strategies B2B marketing and sales teams can bank on as markets tighten

These core strategies and tactics can help B2B organizations turn GTM efforts into results amid economic uncertainty. Scott Vaughan on January 13, 2023 “Efficiency,” “precision,” “agility, “more with less” — these words echo through Zoom calls, board rooms and budget pow-wows as economic uncertainty builds like black ice on a mountain road. Amid tightening markets and … Continue reading 5 strategies B2B marketing and sales teams can bank on as markets tighten