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Tag Archives: Tips

8 tips to adopt vertical marketing and drive SaaS growth

Find out how to transform your horizontal software into a vertical powerhouse with these targeted strategies. Eric Holmen on June 3, 2024   As companies prioritize “efficient growth,” vertical software has gained prominence due to its lower customer acquisition costs, higher expansion sales and stronger gross retention than its horizontal counterparts. Here’s why you should … Continue reading 8 tips to adopt vertical marketing and drive SaaS growth

No-buy challenge tips: Know your vulnerabilities and be careful on social media, experts say

May 28, 2024 No-buy challenge tips: Know your vulnerabilities and be careful on social media, experts say Thinking of what you would be better off living without? BY Associated Press The rules of a no-buy challenge are self-imposed and simple: Make a list of the non-essential items you won’t spend money on for a set period … Continue reading No-buy challenge tips: Know your vulnerabilities and be careful on social media, experts say

3 tips for new managers to develop their personal leadership playbook

May 25, 2024 3 tips for new managers to develop their personal leadership playbook Alexa von Tobel learned in business school that If you can understand all of your colleagues’ strengths, you can capture them and push them further—making you and your team stronger and more productive.  BY Alexa von Tobel Developing management skills and continuing … Continue reading 3 tips for new managers to develop their personal leadership playbook

Navigating personalization vs. privacy: 3 tips for delivering win-win customer experiences

Tactics to build customer trust in your marketing through transparent data practices and consent-driven personalization. Sam Shennan on May 6, 2024     Recently, marketers have been stuck in a bit of a Catch-22. Personalization is at the forefront; it’s an expectation for customers and has become one of the most powerful tools in the … Continue reading Navigating personalization vs. privacy: 3 tips for delivering win-win customer experiences

3 key investing tips for early-career professionals

May 04, 2024 3 key investing tips for early-career professionals Young professionals who set up good investing habits can experience lifelong benefits. Here are the investing behaviors you should adopt early on. BY Emily Guy Birken The first full paycheck you receive as a newly minted adult often feels like the best kind of grownup independence—even … Continue reading 3 key investing tips for early-career professionals