Tag Archives: tool

New Google Tool Increases Programmatic Ad Cost Transparency

New Google Tool Increases Programmatic Ad Cost Transparency by Laurie Sullivan  @lauriesullivan, July 27, 2022 Google on Wednesday announced a program to help advertisers and publishers verify that no hidden fees were taken from each digital advertising transaction in Ads Manager. The technology tracks where the money goes and helps marketers understand where it is … Continue reading New Google Tool Increases Programmatic Ad Cost Transparency

Uber co-founder Travis Kalanick reportedly saw violence against drivers as a tool for growth

Uber CEO Travis Kalanick steps down A slew of scandals drove shareholder pressure to a breaking point. R. Lawler @Rjcc   Danish Siddiqui / Reuters The New York Times reports that Uber CEO Travis Kalanick is stepping down, following heavy pressure from a large group of shareholders. Despite a reputation for scandals that appeared to … Continue reading Uber co-founder Travis Kalanick reportedly saw violence against drivers as a tool for growth

Why 7Taps is the best microlearning tool out there

  By Jeremy Caplan July 05, 2022 This article is republished with permission from “Wonder Tools,” a newsletter that helps you discover the most useful sites and apps. Subscribe here. 7Taps is the best tool I’ve encountered for creating a quick microcourse. A microcourse is a miniature learning experience. It’s useful anytime you want to teach or explain … Continue reading Why 7Taps is the best microlearning tool out there

SEMRush Review: Can This Keyword Research Tool Help Your Business?

Nick Saraev Last updated: 7 March 2022 SEMRush is one of the most popular (and highly respected) SEO software platforms available. It offers users all-in-one features and functionality, making it an invaluable tool for website owners and SEO professionals alike. With comprehensive content and on-page optimization, as well as detailed reports on website content, backlinks, … Continue reading SEMRush Review: Can This Keyword Research Tool Help Your Business?

Snapchat launches augmented reality tool Shopping Lenses

The experience upgrade aims at boosting augmented reality for social commerce shoppers and brands. Chris Wood on January 26, 2022 Today, Snapchat announced it is launching a catalog-powered tool, Shopping Lenses, adding to the augmented reality experience that is already used by social commerce shoppers more than 6 billion times per day on the social … Continue reading Snapchat launches augmented reality tool Shopping Lenses