Tag Archives: Track

Which Analytics to Track on Facebook

Alexandra De ClerckApril 22, 2015 It’s important for every Facebook Page manager to have a good understanding of the performance of their Page. Especially today, where Facebook is more and more evolving in an advertising platform, and consequently an advertising budget comes in place, it is necessary to understand what works and where to allocate … Continue reading Which Analytics to Track on Facebook →

The 8 Essential Content Promotion Metrics to Track

Content Marketing

by Daniel Kosir April 9th, 2015 You often hear a lot about content marketing ROI, and how difficult it can be to prove. Many companies struggle with determining how effective their content efforts are. While it can be difficult to prove ROI for all of your content marketing tactics, it becomes less of a daunting … Continue reading The 8 Essential Content Promotion Metrics to Track →

Top Ways To Track Your Competitors Online

Competition

Heidi SchmidtApril 8, 2015 Here at Quintain, our staff is pretty competitive by nature. Whether we’re competing in marathons, triathlons or other fun activities that give us a competitive edge (you should have seen us when we went bowling as a team!), we’re always looking for ways to push ourselves to do better. We apply … Continue reading Top Ways To Track Your Competitors Online →

Keep Track of Your Precious Cargo: Tips for Inventory Management

Inventory Management

Business.comFebruary 22, 2015 Accurately managing inventory is an important function for a small business to ensure that the products customers want are available when they want them, and to provide the level of service that makes customers want to buy again. But, carrying inventory presents costs, and ties up cash you might want to invest … Continue reading Keep Track of Your Precious Cargo: Tips for Inventory Management →

How to Track Empty Search Results in Google Tag Manager

Search Engine Optimization

by Helen M. Overland January 13th, 2015 Helen Overland Vice President at Search Engine People, helping clients with Conversion Optimization, Analytics, and On-Page SEO. Online Marketer since June 2000, Internet geek since 1994. Follow me on twitter at @semlady to see what I’m reading now. http://www.searchenginepeople.com/ …When You Can’t Edit the Site! Level of difficulty: … Continue reading How to Track Empty Search Results in Google Tag Manager →

New Adwords Custom Columns Feature Helps You Track Segmented Conversions

Ad Campaigns, Search Engine Optimization

by Nick Supapol January 6th, 2015 Nick Supapol Nick Supapol is Paid Search Strategy Lead (and consistently ranked #1 ping-pong player) at Search Engine People, specializing in Travel, Consumer Goods and Business-to-Business. AdWords has recently released one of my favourite new features since broad match modified keywords. It was added quietly in December 2014 … Continue reading New Adwords Custom Columns Feature Helps You Track Segmented Conversions →

B2B Content Marketing – Five Reasons It’s So Tough to Track

Search Engine Optimization

By Asad Haroon, Published October 29, 2014 A new survey by the Content Marketing Institute found that 86% of businesses are using content marketing. CMI found that marketers spend an average of 28% of their marketing budget on content, with the most effective marketers devoting an average of 37% to a content marketing strategy. And nearly half … Continue reading B2B Content Marketing – Five Reasons It’s So Tough to Track →

Do You Need A Sales Coach To Keep You On Track?

Coaching Sales

A business does not always run smoothly. There are cycles and phases in which it does not even perform to the set standards. During such times, people start panicking and look for refuge, without even trying to make any improvements. A majority of the businesses in such cycles suffer from unsatisfactory sales. Sales are an … Continue reading Do You Need A Sales Coach To Keep You On Track? →