Tag Archives: tracking

An Unhappy Apple Anniversary For Those Dealing With App Tracking Transparency

Apple Advertisement

An Unhappy Apple Anniversary For Those Dealing With App Tracking Transparency by Laurie Sullivan , Staff Writer @lauriesullivan, April 26, 2022 On the one year anniversary of Apple launching its App Tracking Transparency (ATT) iOS policy, the company released a self-funded study titled Mobile Advertising and the Impact of Apple’s App Tracking Transparency Policy. The study was … Continue reading An Unhappy Apple Anniversary For Those Dealing With App Tracking Transparency →

Google To Limit Cross-Device Tracking On Phones Running Android Operating System

Google Tools

Google To Limit Cross-Device Tracking On Android Phones by Laurie Sullivan  @lauriesullivan, February 16, 2022 Google today announced a multi-year initiative to curtail cross-device tracking on Android phones. The initiative is part of the company’s Privacy Sandbox program that will introduce new, more private advertising solutions. The changes will limit sharing of user data with third … Continue reading Google To Limit Cross-Device Tracking On Phones Running Android Operating System →

Tracking Outbound Links with Google Tag Manager for Google Analytics

Google Analytics

Isaiah Stone January 6, 2022 Tracking outbound link clicks can give you some great insight into the user behavior of your website. Your website probably has internal links on your web pages to help users explore your website. You also might have outbound links that bring users to other websites. These links might include external … Continue reading Tracking Outbound Links with Google Tag Manager for Google Analytics →

How contact tracking tech can reconnect brands with former customers

Customer Engagement

Technology can help companies find B2B contacts — including marketers — that have changed jobs. Jacqueline Dooley on September 13, 2021 You may have great clients, loyal to your product or service, but how do you stay in touch with them when they switch jobs? That was the dilemma faced by Ellie von Reyn, Conductor’s … Continue reading How contact tracking tech can reconnect brands with former customers →

Productivity & Privacy: Why Tracking One Doesn’t Have to Impede on the Other

Product Management

Isaac Kohen August 10, 2021 Last year’s rapid and sometimes erratic transition to remote work left many businesses looking for new ways to understand employee behavior when working from home. According to a survey of 2,000 employers offering remote or hybrid work, 78 percent deployed employee monitoring software to track worker behavior in the past … Continue reading Productivity & Privacy: Why Tracking One Doesn’t Have to Impede on the Other →

What Is GPS Fleet Tracking and Why is it Useful?

Delivery Services

Peter Navarro July 26, 2021 The most popular location system is GPS (Global Positioning System), and it is based on the constellation of satellites of the Department of Defense of the American Government. But in recent years other alternative and complementary constellations have been developed, such as the European Galileo system, the Russian Glonass, or … Continue reading What Is GPS Fleet Tracking and Why is it Useful? →

Top 5 Employee Productivity & Time Tracking Apps

Employee Productivity

Chanakya Kyatham June 21, 2021 During the global pandemic, the organizations have struggled to keep the employees engaged and it’s even more challenging to keep track of the employees. However, with the availability of technology, various apps help improve employee productivity and track time. So, if you are ready to check out the details, let’s … Continue reading Top 5 Employee Productivity & Time Tracking Apps →

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