Tag Archives: Tracks

Data Roadmap To Reopen Tracks Consumer Spend, Analyzes Behavior From 40M Households

Data Roadmap For States’ Reopening Tracks Consumer Spend, Analyzes Behavior From 40M Households by Laurie Sullivan  @lauriesullivan, May 8, 2020 As states lift COVID-19 stay-at-home orders, companies have begun to implement timelines for reopening. Commerce Signals, a source of U.S. retail payment insights, makes it possible to support those decisions with credit and debit card … Continue reading Data Roadmap To Reopen Tracks Consumer Spend, Analyzes Behavior From 40M Households

Developers Create App That Tracks Users’ Lifetime Value For Marketers

Developers Create App That Tracks Users’ Lifetime Value For Marketers by Laurie Sullivan  @lauriesullivan, December 23, 2019 Mobile app monetization company YouAppi wants to help marketers and developers find and retain customers with the greatest potential to make purchases — and who have the highest lifetime value — during the life of an app’s use. … Continue reading Developers Create App That Tracks Users’ Lifetime Value For Marketers

New Software From Human Automation Tracks Digital Footprint

New Software From Human Automation Tracks Digital Footprint by Ray Schultz , September 12, 2019 SaaS provider Human Automation has launched the beta version of Personalize, software that uses an AI-driven algorithm to monitor a consumer’s website behavior and interests. This data can be used to fuel personalized email campaigns. The product can analyze metrics … Continue reading New Software From Human Automation Tracks Digital Footprint

7 eCommerce Myths that Stop Conversions in Their Tracks

Nicole Blanckenberg — August 8, 2018 Follow @https://twitter.com/NicoleBlancken — August 8, 2018 You could have conversions within your grasp and not even know it. There are a lot of popular eCommerce myths out there concerning marketing, traffic and advertising that even established eCommerce stores are believing. This week, we bring you 7 eCommerce myths that … Continue reading 7 eCommerce Myths that Stop Conversions in Their Tracks

Ad2Offer Tracks Online Ads To Offline Purchases Through Targeted Promotions

Ad2Offer Tracks Online Ads To Offline Purchases Through Targeted Promotions by Laurie Sullivan  @lauriesullivan, April 19, 2018 Catalina, a digital media company focused on shopper data and personalizing discounts and offers, on Thursday launched a platform that ties online advertising to store purchases through discounts and offers, and then tracks the transaction back to advertisements … Continue reading Ad2Offer Tracks Online Ads To Offline Purchases Through Targeted Promotions