99% of marketers say they are personally using AI. However, 36% say it is part of their daily workflow — 7 percentage points more than in 2023. Constantine von Hoffman on July 26, 2024 While 99% of marketers say they’re personally using AI, 67% say a lack of training remains a barrier to its … Continue reading 67% of marketers say lack of training is primary barrier to AI adoption
YouTube reportedly wants to pay record labels to use their songs for AI training Sony Music Entertainment, Universal Music Group and Warner Records are allegedly in talks with the platform.. sarah fielding Thu, Jun 27, 2024 ASSOCIATED PRESS Much of the conversation about AI has revolved around the use of copyrighted materials to train … Continue reading YouTube reportedly wants to pay record labels to use their songs for AI training
The discovery that Adobe’s Firefly wasn’t entirely trained on licensed images has enterprise marketers concerned about lawsuits. Constantine von Hoffman on April 22, 2024 Adobe’s Firefly was designed to give enterprise users generative AI image tools they could trust. “A lot of our very big enterprise customers are very concerned about using generative AI … Continue reading Legal risks loom for Firefly users after Adobe’s AI image tool training exposed
Essential resources for navigating generative AI in marketing, from online courses to blogs and newsletters Lisa Peyton on March 8, 2024 This is the 6th article in a series about how generative AI is impacting marketing. We are in a huge paradigm shift, as generative AI disrupts how we access, consume and create content. Both … Continue reading Building your generative AI marketing skillset: Training and upskilling
Marketers are only using 42% of their martech stack’s capabilities. This is why they’re struggling to demonstrate its ROI. Jason McNellis on December 12, 2022 Companies worldwide face the realities of the “triple squeeze” — inflation, a shortage of talent and supply chain disruptions. The marketing organization is certainly not immune from their increasing pressure. … Continue reading In this economy CMOs need to spend more on training, not tech
5 Vital Ways Startups Can Pull Down Employee Training Costs Kiara Miller / 19 Aug 2022 Creating a highly competent and skilled workforce is a common ambition that all organizations share. In the ongoing era of enormous competition, organizations show a sense of urgency in bridging the skills gaps within their workforce. This is … Continue reading 5 Vital Ways Startups Can Pull Down Employee Training Costs
Gleb Tsipursky January 14, 2022 Are you worried that having hybrid and especially full-time remote employees – even with remote training and virtual mentoring – will undermine junior employee on-the-job learning, integration into company culture, and intra and inter-team collaboration? This issue came up time and time again in my interviews with 47 mid-level … Continue reading Remote Training and Virtual Mentoring for Hybrid and Remote Teams
ANA Launches Agency Training Program by Steve McClellan @mp_mcclellan, January 25, 2022 The Association of National Advertisers is launching a new training program designed to help both clients and agencies improve their working relationships to drive growth, reduce costs, and relieve unnecessary friction and stress. The effort is being led by the ANA’s Marketing Training … Continue reading ANA Launches Agency Training Program
Gleb Tsipursky January 14, 2022 Are you worried that having hybrid and especially full-time remote employees – even with remote training and virtual mentoring – will undermine junior employee on-the-job learning, integration into company culture, and intra and inter-team collaboration? This issue came up time and time again in my interviews with 47 mid-level … Continue reading Remote Training and Virtual Mentoring for Hybrid and Remote Teams
Kristen McCormick December 7, 2021 Things that are easy to learn: -How to do the moonwalk.-How to win friends and influence people.-How to ride a bike. Sure, there are techniques, but a bike is a bike. People are people. And the moonwalk doesn’t evolve every month or have machines learning alongside you… …like, say, Google … Continue reading The 9 Best Free Google Ads Training Courses for Every Level
