Tag Archives: tyranny

Start With The End In Mind, The Tyranny Of More, Part 2

Dave Brock — March 28, 2019 Follow @davidabrock — March 28, 2019 I wrote, “Tilting The Numbers In Our Favor, The Tyranny Of More.” In that, I suggested we might actually be more effective if we started thinking about how we accomplish our goals by doing less. The basic premise is that to do less … Continue reading Start With The End In Mind, The Tyranny Of More, Part 2 →

Tilting the Numbers in Your Favor, the Tyranny of “More”

Sales Management

Tilting the Numbers in Your Favor, the Tyranny of “More” Dave Brock — March 26, 2019 I have tremendous empathy for sales people and what they face as they struggle to make their numbers. It seems the mantra is always “do more.” The solution to anemic pipelines is “do more prospecting” (that seems … Continue reading Tilting the Numbers in Your Favor, the Tyranny of “More” →

The tyranny of a blank page: Why creative matters most

Creativity

The burden placed on the “Big Idea” is more onerous than ever in the digital age. Contributor Peter Minnium explains that creative ideas must be strong enough to inspire creators all along the campaign life cycle. Peter Minnium on February 24, 2017 “And remember the tyranny of a blank sheet of paper,” my supervisor … Continue reading The tyranny of a blank page: Why creative matters most →