IAB: Marketers Misunderstand Cookieless Measurement, Unprepared For ‘Blackout’ by Laurie Sullivan @lauriesullivan, February 8, 2022 Measurement is one of the industry’s biggest challenges. The IAB State of Data 2022 report released Tuesday reveals that many executives are less prepared for the deprecation of third-party cookies than first believed, and there is a great deal of work to … Continue reading IAB: Marketers Misunderstand Cookieless Measurement, Unprepared For ‘Blackout’
EU Tells ICANN: You’re Unprepared For GDPR Regulations by Laurie Sullivan @lauriesullivan, April 19, 2018 Internet Corporation for Assigned Names and Numbers (ICANN), which manages the Domain Name System (DNS), is completely unprepared for the new laws related to the General Data Protection Regulation (GDPR), which goes into effect in May, according to the European … Continue reading EU Tells ICANN: You’re Unprepared For GDPR Regulations
by Daniel Burrus June 24, 2016 Follow @DanielBurrusJune 24, 2016 Organizations have finally realized that the key to success in this digital world is to evolve continuously in order to remain competitive and relevant to consumers. The way in which all businesses accept payments is quickly becoming the next battleground of innovation, according to recent … Continue reading The Future of Payment Transactions and the Unprepared
