Tag Archives: users

2 On-Boarding Tips for Service Providers to Get App Users to Engage

Britta Reque — July 29, 2019 — July 29, 2019 An average user has more than 80 apps on their phone, but uses less than 35 per month, and less than 20 per day. That’s a lot of competition to get your customers to download your app and then to entice them to use it! … Continue reading 2 On-Boarding Tips for Service Providers to Get App Users to Engage →

Facebook shows users more details about data used to target ads

Facebook Tools

Users will now be able to see the interests and categories used to target them and where the information came from. Amy Gesenhues on July 11, 2019 at 1:23 pm Facebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to target … Continue reading Facebook shows users more details about data used to target ads →

Psychology in Web Design: Exploring Hidden Influences on Users’ Decision-Making

Consumer Engagement

Dana Kachan — May 15, 2019 Follow @DanaKachan — May 15, 2019 Good design is something obvious. Great design is something almost transparent. Great web design can help build trust with users and motivate them to take your preferred course of actions and create profitable conversions. It’s not something about the influence on somebody’s will, … Continue reading Psychology in Web Design: Exploring Hidden Influences on Users’ Decision-Making →

Some Twitter Users Willing To Pay $4 For The Service

Twitter

Some Twitter Users Willing To Pay $4 For The Service by Laurie Sullivan , Staff Writer @lauriesullivan, April 26, 2019 A pricing model for Twitter suggests some users would be willing to pay on average between $4 and $4.50 to use the service, although it’s not clear whether or not a subscription service would help sell … Continue reading Some Twitter Users Willing To Pay $4 For The Service →

Privacy And Security Still Concerns For Virtual Assistant Users, Bing Ads Study Says

Virtual Assistants

Privacy And Security Still Concerns For Virtual Assistant Users, Bing Ads Study Says by Laurie Sullivan @lauriesullivan, April 22, 2019 Some 41% of users of virtual assistants still admit to having concerns around trust, privacy and passive listening. Consumers say they will not give up personally identifiable information without a substantial reward, although more than half believe digital … Continue reading Privacy And Security Still Concerns For Virtual Assistant Users, Bing Ads Study Says →

A Facebook voice assistant may have buy-in from marketers – but will users want it?

Voice Assistants

Facebook may be working on a voice assistant, coinciding with the company’s decision to drop the price of its Portal voice chat device by 50 percent. Amy Gesenhues on April 18, 2019 Facebook is rumored to be working on a voice assistant similar to Amazon’s Alexa and Google’s Siri, reports CNBC. Two former … Continue reading A Facebook voice assistant may have buy-in from marketers – but will users want it? →

Designing for Mobile Users – 9 Considerations for Your Website

Mobile Engine Optimization

Antonia Hite — April 5, 2019 — April 5, 2019 Mobile website traffic is increasing each year, and now encompasses over 50% of traffic worldwide. For our professional services and B2B audience, mobile traffic accounts for 20-30% of website traffic, and this percentage is growing. The rise of mobile browsing makes it ever important to … Continue reading Designing for Mobile Users – 9 Considerations for Your Website →

YouTube gives users more ways to track the amount of time they spend on the app

YouTube

YouTube profiles will now include a breakdown of how much time a user has spent watching videos during the past day, two days and week. Amy Gesenhues on August 27, 2018 YouTube is rolling out more features designed to help users “take charge” of their digital well-being. Starting today, the ‘Watch History’ screen … Continue reading YouTube gives users more ways to track the amount of time they spend on the app →

Google Assistant Delivers “Good News” To Users

Google Tools

Google Assistant Delivers “Good News” To Users by Melynda Fuller , August 24, 2018 The news cycle is more chaotic than ever, and the technology created to deliver it can sometimes make it feel overwhelming. To help users feel a little less pessimistic, Google Assistant will now deliver “good news” via its devices. When users … Continue reading Google Assistant Delivers “Good News” To Users →

Instagram makes a play to keep users scrolling with new ‘Recommended For You’ posts

Instagram Engagement

The new feature being tested conflicts with the digital well-being initiative behind Instagram’s ‘You’re All Caught Up’ feature launched last month. Amy Gesenhues on August 21, 2018 Instagram is testing a new feature that recommends posts to users based on their follower lists and photos and videos they have liked. The recommended posts will … Continue reading Instagram makes a play to keep users scrolling with new ‘Recommended For You’ posts →