Blockchain Startup ‘Media Protocol’ Pitches Virtues Of ‘Value-Based’ Advertising by Laurie Sullivan @lauriesullivan, March 21, 2018 In a seemingly steady stream of new services that sit on top of blockchain for the advertising industry, startup company Media Protocol gives the technology a new twist. The startup — which is developing a value-based advertising business model … Continue reading Blockchain Startup ‘Media Protocol’ Pitches Virtues Of ‘Value-Based’ Advertising