Kenna Griffin — May 25, 2020 It took me about three months to write this post. Before you judge me as the worst writer ever, know that it didn’t take me three months to actually put these words on the screen. That process took a couple of hours. But getting to the writing took months … Continue reading Identifying Your Core Values
Johannes Geske — February 20, 2020 Delivering and maximizing value is a complex undertaking in which Scrum Teams learn and create value through an empirical process based on transparency, inspection and adaptation. Empiricism comes to life when the people on a Scrum Team share and live values that promote transparency, inspection and adaptation – and … Continue reading Maximizing Product Value Through Scrum Values
Jon-Mikel Bailey — February 16, 2020 Since I joined the Wellspring team, I have given this some thought and gained a fresh perspective. Wellspring’s core values are simple yet very powerful: Integrity – Always be honest and do the right thing, even if it’s hard. Transparency – Hide nothing from the client; make them a … Continue reading Build Your Digital Marketing Plan on a Solid Foundation of Core Values
Personal Values Top List Of Brand Loyalty, IBM Reports by Laurie Sullivan @lauriesullivan, Yesterday One-third of all consumers stop buying their preferred products if they lose trust in the brand, and one-third of consumers stopped purchasing their long-time favorites in 2019. IBM’s study–Meet The 2020 Consumer Driving Change–on global consumer trends reveals that the importance … Continue reading Personal Values Top List Of Brand Loyalty, IBM Reports
Beatriz Redondo Tejedor — June 30, 2019 — June 30, 2019 It’s 2019 and the world of marketing seems to be in the midst of a conceptual revolution. With so many new buzzwords to learn, groundbreaking technology to use and creative ideas to try, brands have little time to even consider what “doing marketing” really … Continue reading Branding & Email Marketing: How to Share Your Brand Values via Email
Stephanie Ockerman — April 7, 2019 Follow @thetravelchica — April 7, 2019 One of the most important things we can do to help individuals and teams improve is coach them to embrace the agile mindset. The Manifesto for Agile Software Development provides values and principles to help guide teams in navigating the complexities of product … Continue reading The Agile Values in Practice
Annette Franz — April 4, 2019 Follow @annettefranz — April 4, 2019 Image courtesy of Pixabay Do employees believe in the core values? Do they even know their company’s core values? Core values are the fundamental beliefs of an organization; they guide executives and employees in identifying which behaviors and actions are right and which … Continue reading Do You Believe in Your Company’s Core Values?
Michelle Delgado — December 17, 2018 Follow @clutch_co — December 17, 2018 It’s cool to be kind, according to today’s workers. Ask employees what they value most, and 93% will tell you that it’s important their company upholds high ethical standards. This is good news for mission-driven companies and even better news for certified B … Continue reading Why Employees’ Top Values Are Good News for Certified B Corporations
Average Order Values Fall As Mobile Purchases Rise by Laurie Sullivan , Staff Writer @lauriesullivan, (December 05, 2018) Brands that saw a 4% decline in their average order value (AOV) during the Thanksgiving Day weekend — despite consumers spending more — are not alone. Consumers tend to spend less per purchases on mobile devices. And with … Continue reading Average Order Values Fall As Mobile Purchases Rise
Eric Douglas — November 27, 2018 Follow @LeadingResource — November 27, 2018 One of the greatest benefits of developing a purpose-driven company with a framework of core values is that decision making can be decentralized. When people understand the company’s core values, there is no need for top-down command and control. Instead, you can implement … Continue reading Using Values to Decentralize Decision-Making
