By Chris Morris December 01, 2023 Red Lobster’s biggest promotion might be gobbling up its profits and causing some concerns in the finance department, but it may still be a win for marketing. The restaurant chain made headlines this week when it announced its Endless Shrimp deal was part of the reason it reported … Continue reading Red Lobster vastly underestimated how much shrimp people could eat—but it may still be a marketing win
How do you generate more clicks? Hint: personalization. Columnist Steve Olenski discusses three custom tools that will help you create an irresistible offer and engage your audience. Steve Olenski on August 3, 2015 According to a recent study, the average human attention span is now shorter than that of a goldfish. This means that if you … Continue reading How To Compel Your Audience To Click: 4 Custom Tools For Vastly Improving Your Sales
