A Visual Attention Study That Went Terribly Right by Laurie Sullivan , Staff Writer @lauriesullivan, May 16, 2024 How does a company conduct a visual attention study to determine performance on video screens at retail locations when the participants who opted in only receive directions on when and where to show up? Other than that, participants … Continue reading A Visual Attention Study That Went Terribly Right
Leverage text-to-image, automated design and real-time creative assistance to produce compelling visuals faster. Taylor Peterson on May 14, 2024 For years, marketers have bemoaned the task of producing compelling visuals at the quality, quantity and speed demanded by the organization. The traditional creative process of moodboarding styles, art directing a shoot and meticulously refining … Continue reading 4 AI tools to supercharge visual content creation
Meeting chats have big limitations, especially for big audiences. Imagine converting chat to a creative, visual experience. Kim Davis on January 24, 2024 Spending as much time as we do in video conferences, video meet-ups and webinars, we’ve become accustomed to those chat windows where people and their messages and questions come and go in … Continue reading Transforming meetings with StreamAlive’s visual chat experience
Here’s what you need to know about AI’s role in visual content creation and the two types of genAI tools for your creative needs. Lisa Peyton on October 25, 2023 (This is the third article in a series about how generative AI is impacting marketing. The first part is The rise of generative AI and … Continue reading A marketer’s guide to AI: The new frontier of visual content
The first in a series of articles looking at how text and visual genAI tools will become a critical part of the marketer’s tool-kit. Lisa Peyton on September 11, 2023 I attended an amazing workshop over the weekend on AI and the future of creativity and once again had a “‘HOLY SH*T’ “holy sh*t” AI … Continue reading The rise of generative AI: A marketer’s guide to textual and visual AI content
Devindra Hardawar @devindra Early on in Ant-Man and the Wasp: Quantumania, our hero Scott Lang (Paul Rudd) and his daughter Cassie (Kathryn Newton) are warped into a quantum-level universe. It’s filled with alien biology and vistas that wouldn’t be out of place on distant planets. But while that sounds like the perfect setup for … Continue reading Marvel’s visual effects workers vote to unionize
By Dave Grow May 26, 2023 Effective collaboration is essential for successful teamwork, but it can be challenging, particularly in remote or hybrid work environments. I’ve talked with leaders of many organizations that are experiencing these challenges, particularly with alignment issues. We’ve seen how miscommunication and information gaps can lead to a slower speed … Continue reading How visual collaboration can improve hybrid workplaces
New design features and the ability to build third-party plug-ins will offer more tools for marketers using Bing Chat. Chris Wood on May 4, 2023 Microsoft is opening up Bing Chat with an API for developers and rolling out its new Bing Chat to all users who download Microsoft Edge — there’s no more waitlist. Over half … Continue reading Bing Chat opens up to more users and developers with API, expanded visual answers
How to Nail the Art of Visual Email Marketing Disha Bhatt (Dave) / 02 Dec 2022 Interesting subject line Engaging and relevant copy Actionable CTA All these make up a high-converting email. But there’s one more thing that helps in getting maximum ROI from your emails. That’s attractive visuals. Vennage has revealed that 49% … Continue reading How to Nail the Art of Visual Email Marketing
Google Focuses On Making Search More Visual For The TikTok Era by Laurie Sullivan @lauriesullivan, September 28, 2022 Google will change the traditional search experience, allowing users to more naturally explore information. The company on Wednesday, at its Search On event, showed how advancements in artificial intelligence (AI) enable its developers to transform its products, … Continue reading Google Focuses On Making Search More Visual For The TikTok Era
