Tag Archives: Visualizing

Visualizing your site structure in advance of a major change

Making big changes to your website structure? Columnist Dave Davies shares a data visualization method that can help you predict what effect your proposed site structure changes will have on SEO performance. Dave Davies on December 14, 2017 In our last article, we looked at some interesting ways to visualize your website structure to … Continue reading Visualizing your site structure in advance of a major change →

Visualizing the Value Gap

Sales Guide

Bob Apollo — June 16, 2017 Follow @bobapollo— June 16, 2017 One of the key principles of value selling is that unless and until our customer acknowledges a problem that requires action, they have no need to invest in a solution and there can be no potential sale. But not all problems are equal. The … Continue reading Visualizing the Value Gap →