Preparing For The Future Of Voice Advertising by Jason White , Op-Ed Contributor, January 30, 2020 Voice is one of those emerging channels that is a struggle for some brands and a revenue driver for others. It could go so many different ways — all to answer: how do brands really prepare for the future … Continue reading Preparing For The Future Of Voice Advertising
Tag Archives: ‘voice’.
Google, How Can I Optimize My Site for Voice Search?
Ankush Mahajan — January 22, 2020 Do you know 20% of mobile queries are voice searches? Traditional organic searches through typing words have taken a backseat in recent years. Voice searches have gained immense popularity mainly because of its speed. Searching through voice instead of typing is 3.7 times faster. It has been estimated that … Continue reading Google, How Can I Optimize My Site for Voice Search?
Voice Devices Will Change How Brands Interact With Future Consumers
Voice Devices Will Change How Brands Interact With Future Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, November 8, 2019 Nithya Thadani, CEO of RAIN, a digital agency that specializes in voice and conversational AI, has both a Google and Amazon Alexa speaker in her home. She recently bought another voice-enabled speaker, but before she could activate … Continue reading Voice Devices Will Change How Brands Interact With Future Consumers
A New Voice a Leader Should Listen To
Stephan van Rooden — November 3, 2019 Follow @vragenvragen Do you always hear the same people speak up when you present a new idea or when you ask for feedback? You might be dealing with an important voice here. The voice of the system! A voice any leader should (learn to) listen to. If you … Continue reading A New Voice a Leader Should Listen To
Voice Search is Poised to Change the SEO Game — Here’s How
Joe Arduini — October 21, 2019 Whether it’s Siri, Google Assistant, or Amazon Echo, voice assistants are everywhere and ready to be at your service. In fact, Gartner predicts that 30% of web browsing will be done with no screen at all by 2020, making voice search the future. While the rise of voice technology … Continue reading Voice Search is Poised to Change the SEO Game — Here’s How
How to Add Voice Search to Your Mobile App
Venkatesh C.R. — October 17, 2019 Follow @dotcominfoway The life-long tradition of touching and scrolling that came around since touch screen phones are almost done away with. If you are a business owner, you can introduce Voice Search to your mobile app to improve your business. There is a reason why voice-integrated AI’s are so … Continue reading How to Add Voice Search to Your Mobile App
Voice Enables Local Businesses To Compete With Amazon
Voice Enables Local Businesses To Compete With Amazon by Laurie Sullivan , Staff Writer @lauriesullivan, October 11, 2019 Ashwin Ramesh, CEO at Synup, believes voice search and services are increasingly and rapidly becoming an important part of selecting a local retailer. This is based on data that company analyzed. Search Insider highlighted some of the numbers … Continue reading Voice Enables Local Businesses To Compete With Amazon
How to Use ‘Voice of Customer’ Tools for Your Business
Susan Friesen — October 6, 2019 Follow @eVisionMedia Listen to Your Audience to Meet Consumer Expectations Do you truly understand your customers? I’m not talking about creating personas, doing keyword research and looking at your demographics (although that’s important too)! I’m referring to listening to what your audience actually wants and needs to improve the … Continue reading How to Use ‘Voice of Customer’ Tools for Your Business
Share of Voice: What it is and How to Measure it
Aleh Barysevich — September 29, 2019 Follow @ab80 Share of voice is a term that’s used quite often when talking about competitive research in digital marketing. In this field, share of voice (abbreviation: SOV) is used to describe a share of conversations generated about a given brand, product, or service in comparison to its direct … Continue reading Share of Voice: What it is and How to Measure it
Starbucks, Alibaba Launch Voice Ordering In China
Starbucks, Alibaba Launch Voice Ordering In China by Chuck Martin , September 19, 2019 Using Alibaba’s smart speaker, Starbucks is launching voice ordering and delivery in China. Customers can use Alibaba’s Tmall Genie smart speaker to place an order by voice for delivery within 30 minutes. Starbucks is leveraging Alibaba’s on-demand food delivery platform Ele.me. … Continue reading Starbucks, Alibaba Launch Voice Ordering In China
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