Kate Lynch — August 30, 2019 — August 30, 2019 With over 67% of millennials and 56% of Gen Xers preferring to shop online, there’s no doubt that ecommerce is a valuable market to tap into now more than ever. Not to mention there are more people are shopping online today than ever before. Buying … Continue reading Ecommerce and Voice Search: 8 Factors Brands Need to Consider
David Hunter — August 28, 2019 Follow @DavidHunterErie — August 28, 2019 “OK, Google. What is the weather like today?” Voice search is an innovative technology that many people are using to simplify their online searches using just their voice and their smart device. Although invented in the early 1950s, the concept of voice search … Continue reading Keeping Up with Voice Search SEO in 2019
According to the study from Mondo, only 17% of marketers have plans to optimize their websites for voice search in the next 12 months. Jennifer Cannon on August 26, 2019 According to new research which surveyed over 1,000 creative and digital marketing decision-makers, video is the top priority for the remainder of 2019 and into … Continue reading Video marketing tops list of marketers’ priorities, voice search ranks low
Sam Frampton — August 14, 2019 — August 14, 2019 We believe the fuel that powers the world’s most exceptional products is customer experience. To drive progress and build a better experience for your customers, they need a seat at the table. We believe the fuel that powers the world’s most exceptional products is customer … Continue reading How To Drive Action With Your Voice of Customer Program
Dana Kachan — July 26, 2019 Follow @DanaKachan — July 26, 2019 We’re entering the age of technological revolutions and massive diffusion of technologies connecting people around the globe. The constant development of mobile devices gave birth to new forms of communication and 24/7 connectivity in social networks. They play a significant role in changing … Continue reading Developing Your Brand Voice on Social Media: 5 Mistakes to Avoid
Garry Grant — July 11, 2019 Follow @seoinc — July 11, 2019 What’s Important When it Comes to Voice Search? Digital marketers are all abuzz about voice search these days. It’s the newest hot topic in SEO, but many don’t understand what drives this form of search. More people than ever are using voice search … Continue reading What are the Most Important Ranking Factors for Voice Search?
Behavioral Shifts In Voice Search Demonstrate Need For SEO by Laurie Sullivan , Staff Writer @lauriesullivan, July 9, 2019 Consumers are shifting their behavior toward using their voice to find answers, albeit slowly. The Voice Assistant SEO Report For Brands — released in July by Voicebot, which produces independent research on voice and artificial intelligence, and … Continue reading Behavioral Shifts In Voice Search Demonstrate Need For SEO
Ashley Hill — June 20, 2019 — June 20, 2019 Your website, and in general, your brand, needs to come from a specific perspective— in otherwords, it needs to have a consistent voice. This is where tone becomes important. It’s an expression of your company’s values, and so for many, your website is the first … Continue reading Determining Your Site’s Tone of Voice
Voice Technology Slow To Catch On by Laurie Sullivan @lauriesullivan, Yesterday Several recent studies including some that are expected to be released this week suggest consumers aren’t adopting voice technology as rapidly as previous reports suggest. Findings from a white paper released this week by SUMO Heavy suggest that 46% of the 1,046 U.S. respondents … Continue reading Voice Technology Slow To Catch On
Anna Bredava — June 13, 2019 Follow @anna_bredava — June 13, 2019 Competitive analysis is a part of any marketing strategy. It’s a process of finding out everything about your competitors’ companies, products, marketing strategies, and the results of their marketing strategies. Competitive analysis is necessary to develop or validate your Unique Value Proposition, notice … Continue reading 3 Social Media Tools to Measure Share of Voice
