Karl Sakas — August 25, 2018 Follow @KarlSakas — August 25, 2018 Ask the right questions to avoid hiring Reluctant Employees. When it comes to agency hiring, one of the biggest risks is hiring someone who can do the job, but doesn’t want to do the job you need them to do—I call these types … Continue reading Warning: Are You About to Hire a “Reluctant Employee”? (Part 1)
If you’re thinking of setting up a universal currency exchange for loyalty points, says a marketing exec, you’re working against the interests of brands. Barry Levine on April 16, 2018 A variety of blockchain startups, such as the Lichtenstein-based DigitalBits Project, are looking to employ the protocol’s tokens to reinvent loyalty programs. Many of … Continue reading An expert on loyalty programs has a warning for blockchain startups
Brett McIntyre — January 16, 2018 Follow @216Marketing — January 16, 2018 Employers have always lived under the threat of litigation when using background checks for screening applicants. This is nothing new. What is new is that, over the last few years, a particular aspect of using background checks has become a leading source of … Continue reading Warning to Employers: Get Your Background Checks In Order
Brad Swezey — November 16, 2017 Follow @JustSmallBiz — November 16, 2017 Today I want to talk to you about three early warning signs that your social media engagement is in danger of failing, and how to fix it. The three things are your pages are not getting any more likes or follows, your pages … Continue reading 3 Early Warning Signs of Social Media Trouble
John Lincoln — November 14, 2016 Follow @johnelincoln— November 14, 2016 Looking for some great new ideas that will bring people in your target market to your website? Try online advertising. But not just any type of online advertising. It’s too often the case that digital marketers play a “shoot in the dark” game when … Continue reading Warning: These Online Ad Hacks Will Send A Stampede To Your Sales Funnel!
by Brent Pohlman Follow @brentpohlmanOctober 9, 2016 Every day I deal with this issue. I am working with our IT Staff and Business Analysts to find ways to meet the needs of our changing clientele. I am finding it imperative that our systems continue to be looked at and improved to compete in an ever-changing … Continue reading Warning – Your IT System May be Keeping You from Growing
by Brad Swezey Follow @JustSmallBizSeptember 12, 2016 I’m talking to you today about three early warning signs that your small business is in trouble. They’re out there. Whether or not you pay attention to them is up to you. But if you do pay attention to these early warning signs, you might be able to … Continue reading 3 Early Warning Signs That Your Small Business is in Trouble
by Mark Simmons July 18, 2016 Follow @mixeddigitalJuly 18, 2016 Anytime there’s a knowledge gap between a consumer and service provider, there’s a possibility of deceit. Then there’s the service providers that don’t know much more than their clients, but act like they do, who spew a lot of “tech talk” that’s impossible the lay … Continue reading 10 Warning Signs Your SEO is a Scam Artist
by Jo Lynn Deal July 11, 2016 Follow @jolynndealJuly 11, 2016 Here’s the good news. As your LinkedIn network grows, the frequency of your LinkedIn connection requests will increase. It’s the law of attraction – like attracts like. With every connection request you accept, your second and third level connections begin to see that others … Continue reading Warning: Poor LinkedIn Etiquette Offends Contacts and Shrinks Network
by Kyle Cebull July 4, 2016 Follow @kylecebullJuly 4, 2016 In some instances, business mergers and acquisitions can be a bit of a shell game. They highlight the positives onto a paper package and downplay the negatives, burying their biggest weaknesses and flaws under numbers and paperwork. It’s not so much that they’re trying to … Continue reading Technology Warning Signs When Acquiring a New Business
