Setting in place a strategy around innovation helps get different teams within your organization onboard. Chris Wood on October 27, 2021 Innovation through marketing technology “Leading companies will win digitally by continually innovating brand experiences that drive transformative results,” said Dave Mankowski, Chief Growth Officer for CX software company Bounteous, at our recent MarTech … Continue reading Is innovation on your roadmap?
Tag Archives: Wednesday’s
Old school email can still deliver
Plus the value of data, what DAMs can do for you, and the CDP marketplace. Chris Wood on October 20, 2021 Getting value from your data requires testing Data isn’t free. It has to be gathered, stored and analyzed. That means storage, apps and IT. For the digital marketer, data produces no revenue until it … Continue reading Old school email can still deliver
“I say CDP, you say CRM”
So long as you have unified customer profiles and can activate them, does it matter what the solution is called? Kim Davis on October 13, 2021 HubSpot announces enhancements to CRM Timed to coincide with the opening of this year’s virtual Inbound conference (October 19, 2021), HubSpot announced CRM enhancements designed to make their … Continue reading “I say CDP, you say CRM”
Mistakes that should be sidestepped
Plus, customize your ABM campaigns. Chris Wood on September 29, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, … Continue reading Mistakes that should be sidestepped
Transparency goes a long way: Wednesday’s Daily Brief
Plus FitBit’s work management evolution and news from TikTok and Shopify. Chris Wood on August 25, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered … Continue reading Transparency goes a long way: Wednesday’s Daily Brief
Good human marketing
Plus news from Neustar and Drift. Chris Wood on August 18, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good … Continue reading Good human marketing
A watershed time for data management: Wednesday’s Daily Brief
Plus news from Innovid and Hootsuite. Chris Wood on July 28, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good … Continue reading A watershed time for data management: Wednesday’s Daily Brief
New Pega products, Microsoft Ads integration: Wednesday’s daily brief
Plus, platforms tackle getting more done in emails Chris Wood on May 5, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your … Continue reading New Pega products, Microsoft Ads integration: Wednesday’s daily brief
Pinterest’s new code, free trials and freemiums: Wednesday’s daily brief
Plus, a new platform for virtual selling Chris Wood on April 14, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox … Continue reading Pinterest’s new code, free trials and freemiums: Wednesday’s daily brief
ROAR Challenge, Martech Replacement Survey: Wednesday’s daily brief
Plus, social listening and live chat tools Chris Wood on April 7, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox … Continue reading ROAR Challenge, Martech Replacement Survey: Wednesday’s daily brief