Google’s answer to GPT-4 is Gemini: ‘the most capable model we’ve ever built’ The company plans to incorporate the AI across its product platforms, starting with Bard. Andrew Tarantola Wed, Dec 6, 2023 Google OpenAI’s spot atop the generative AI heap may be coming to an end as Google officially introduced its most … Continue reading Google’s answer to GPT-4 is Gemini: ‘the most capable model we’ve ever built’
We trained ChatGPT on our content and turned our website into a chatbot to help us understand what all this AI stuff means for marketers. Marc Sirkin on April 28, 2023 OpenAI’s release of ChatGPT got everyone in the tech world thinking, ourselves included, about its impact on everything. We started to wonder, and ask … Continue reading We turned MarTech into a chatbot. This is what we’ve learned (so far)
By Martha B. Coven May 19, 2022 The COVID-19 pandemic has transformed the habits of working professionals. Amidst the struggle to secure child care and a reliable internet connection, we’ve experienced a revolution in another fundamental aspect of work life: our writing. Many jobs now involve a constant juggling act of emailing, Slack messaging, … Continue reading The upside of a disrupted work environment? We’ve become better writers
Juliana Jackson November 11, 2021 Product marketing is today’s most critical marketing function. And yet, it’s unfamiliar and confusing to many. The best way to think about it: product marketing is strategy. Product marketers work to understand the market and what motivates customers. They choose the market segments to target. They determine what attributes the … Continue reading 17 Things We’ve Learned from Top Product Marketers
Jonathon Knepper November 9, 2021 The purpose of this article is to serve as a reference to the current state of Google requirements, specifically as they pertain to scholarly articles and journals. We recognize that several of our clients have several guidelines to satisfy as part of Google Scholar, a top priority since Google Scholar … Continue reading The Current State of Google Scholar: Everything We’ve Learned After Working with Journal Sites
Mary Lister October 2, 2021 As consumers, we are inundated by targeted marketing campaigns all day, every day. But the thing is, there are marketing campaigns—promo codes, marketing emails, social posts, search ads, and more—and then there are MARKETING. CAMPAIGNS. The ones you talk about or share with others. The ones that make you see … Continue reading The 5 Best Marketing Campaigns We’ve Ever Seen (& How to DIY)
Sammy Courtright April 15, 2021 It’s been a year filled with many changes and adjustments, particularly when it comes to the way we work. Now that more than a year has passed since the initial lockdowns due to the pandemic, we decided to take some time to reflect on some of the most important things … Continue reading The 5 Most Important Things We’ve Learned from a Year of Working from Home
Meredith Wholley — March 26, 2020 These are unprecedented times, but amongst the uncertainty, there’s one silver lining: We’re all in this together. Like many businesses across the globe, ClearCompany has sent our team home to work from a safe distance. The transition from a shared office to an at-home workspace isn’t always easy, but … Continue reading Here’s What We’ve Learned From Our First 2 Weeks Working From Home
Conor Bond — August 31, 2019 — August 31, 2019 I’m not a terribly competitive person. Well—I guess I shouldn’t say that. I’m not always a competitive person. Like, if you beat me in a rainy day game of Monopoly, I’ll probably shrug my shoulders, murmur something about the Parker brothers feeding propaganda to children, … Continue reading The 11 Best Competitive Ads We’ve Ever Seen on Google
Veronica Green-Gott — April 26, 2019 — April 26, 2019 We are officially nearly 1/3rd of the way through 2019. Since we’re trucking through the year at an unbelievable pace (can you believe we’re nearly in May?), now’s as good a time as any to reflect on what we’ve learned so far in 2019. 2018 … Continue reading The Biggest Social Media Lessons We’ve Learned So Far in 2019
