GDPR Buffoonery: Email Addresses Widely Leaked In Privacy Notices by Ray Schultz , Columnist, May 30, 2018 Ghostery was ridiculed this week for exposing the email addresses of privacy notice recipients. How unfair–it wasn’t the only firm to mess up: Consumers have also reported “GDPR email fails from MPs, university computing clubs, restaurants, shops, writers’ … Continue reading GDPR Buffoonery: Email Addresses Widely Leaked In Privacy Notices
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Report: Cost to drive store visits varies widely by category, mobile most efficient channel
It cost nearly $55 to drive one incremental retail customer, while each customer visit to convenience stores cost less than $2. Greg Sterling on May 18, 2018 Location intelligence provider Cuebiq has released its latest Footfall Attribution Benchmarks report. The report asserts that it costs just over $23 on average for retailers and others … Continue reading Report: Cost to drive store visits varies widely by category, mobile most efficient channel