By Grace Carroll February 03, 2023 The Black tech wage gap is projected to jump 37% in the next decade, resulting in $51.3 billion in lost wages for Black workers each year, according to a report released Friday from the McKinsey Institute on Economic Black Mobility. The report predicts serious challenges to racial equity … Continue reading As tech layoffs weaken DEI efforts, the Black talent gap could widen dramatically by 2032
By Michael Grothaus August 25, 2022 It’s been a tough week for quite a few big-name stocks. (Here’s looking at you Zoom and AMC.) Unfortunately, the trend continued on Thursday—this time with indoor bike maker Peloton Interactive. The stock is sinking in pre-market trading after the firm reported disappointing Q4 2022 results. Here’s … Continue reading Peloton stock in danger of losing its Amazon bump as losses widen
Kevin George — September 21, 2018 Follow @imkevin_monk — September 21, 2018 Email marketing is one of the most preferred channels for delighting and retaining customers at almost every stage of the buyer’s journey from Convert to Close to Delight. Moreover, email is the only push-based marketing channel where all you need is the email … Continue reading How to Widen Up your Customer Base by Creating Accessible Emails
Kevin George — June 22, 2017 Follow @imkevin_monk — June 22, 2017 Do you get immensely happy with a certain product or service and immediately want to tell your friend about it? Well, the brand that you recommend is at gains here, as it gets a loyal customer as well as a new potential customer. … Continue reading Referral Email Marketing – The Smart Way to Widen Your Customer Base
It’s all too easy for businesses to focus heavily on their direct competitors when devising a marketing strategy. Yes, competitor rivalry has a significant impact on a company’s growth or profitability. But it’s vital for businesses to take a step back and decide what’s really influencing their position in the market. Porter’s Five Forces is … Continue reading Use Porter’s Five Forces to Widen Your View on Competitive Forces
