The lack of attention to user needs will eventually manifest as a bottom-up revolt and when those users become decision-makers, it will negatively impact the business. Theresa Forman on November 1, 2019 When it comes to the future of B2B and CX, a trend for 2020 is coming into focus, and it’s not looking good. … Continue reading Is it wise to rob CX to pay for growth?
Tag Archives: Wise
Agile marketers are often forgoing the Scrum Master role, but is this wise?
Companies try to convert existing roles into a Scrum Master but they miss the vital skill needed – a deep understanding of Scrum. Stacey Ackerman on October 23, 2019 A trend among agile marketing implementations is to forgo the Scrum Master role and to absorb this into a single role that combines Scrum Master and … Continue reading Agile marketers are often forgoing the Scrum Master role, but is this wise?
Powerful Presenting – 3 Wise Words for the New Year
Maurice DeCastro — January 5, 2017 Follow @mindfulpres— January 5, 2017 Powerful presenting is something that that many people aspire to and with the New Year rapidly approaching it can be far easier than you may think. Knowledge, process and emotional expression are the critical elements that every presenter needs to be mindful of. They … Continue reading Powerful Presenting – 3 Wise Words for the New Year
Making Wise Investments During A Business Launch
David KigerJuly 25, 2015 An entrepreneur plotting out a business launch has a lot to consider: staffing, location, supplies, and distribution, to name a few of the big-ticket items. And there’s a lot more where that came from. Here are a few areas that make for wise investments as a small business gets off the … Continue reading Making Wise Investments During A Business Launch