Creeping out your customers is bad for business. Here’s how to message without going over the line. Robin Kurzer on October 31, 2018 (Click to enlarge.) Image: Interactions LLC. Things are getting a little scary out there. With the use of artificial intelligence (AI) to micro-target customers across multiple platforms at an all-time high, … Continue reading How to personalize without crossing the ‘creepy line’
Morgan Williams — October 26, 2018 Follow @jddropout — October 26, 2018 The best freelance writing jobs aren’t posted online. They come through inbound requests, and more specifically, referrals. But, if you have little to no experience and you don’t have the luxury of inbound prospects or existing customers, where do you start? A list … Continue reading How to Get Freelance Writing Jobs Without Using Upwork: Step-By-Step
Nishadha Silva — September 28, 2018 Follow @rumblinglankan — September 28, 2018 There are many people out there ready to take your money with the promise of furnishing you with lots of shiny new customers. Bricks and mortar advertising, Google Adwords or another Pay Per Click program, SEO’s (Search Engine Optimizers) and marketing “guru’s” and … Continue reading How to Expand Your Reach Without Spending a Fortune
Virginia Franco — September 13, 2018 Follow @VAFrancoResumes — September 13, 2018 kalhh / Pixabay I had an opportunity earlier this year to interview Jeff, a Senior Cloud and Digital Technologist whose career included 8 years as a founder of a technology consultancy startup followed by 4 years as a Fortune 500 IT consultant. In … Continue reading 6 Secrets to Job Search Success in Record Time (Without Going Near a Job Board)
Aashish Sharma — September 10, 2018 Follow @ineedseo — September 10, 2018 The social media sites like Facebook, Twitter, along with Google have banned all the ads for cryptocurrencies. The main reasons to do this are scams and frauds. However, there are plenty of websites online that scam people every day, and they go free … Continue reading How to Market Your Blockchain Project Without Social Media
J. Frank Sigerson — September 3, 2018 — September 3, 2018 As a result of imbalances in various socio-economic systems in the world, impact investing quickly rose as one of the top solutions an individual can use to create a positive change, enjoying a groundswell of interest. Today’s investors are also increasingly aligning their values … Continue reading Is Impact Investing Without Tradeoffs Achievable?
Marketers spend billions to retarget ads to customers and annoy them with their repetitive messaging. Contributor Mike Sands offers a suggestion for leveling up your retargeting game. Mike Sands on August 30, 2018 “Are we there yet?” As any parent who has endured a summer road trip with young, easily bored children can attest, there … Continue reading Without identity, retailer ad retargeting misses the mark
Ben Mulholland — August 22, 2018 — August 22, 2018 We’ve all had those days. No matter how hard you try, you can’t focus. Everything is harder than usual and heaven forbid anyone needs you to be creative. It’s demoralizing, stressful, and makes you incredibly inefficient. That’s why it’s important to know how to get … Continue reading How to Get Inspired and Have Killer Ideas Without Trying
Jenn Villa — August 21, 2018 — August 21, 2018 Any SEO pro understands the importance backlinks play in their online ranking strategy. In fact, as far as local optimization goes, link signals have been shown time and time again to be the most influential organic ranking factor. That’s why many marketers turn to email … Continue reading How to Use Email to Get Backlinks Without Being Spammy
Kristen Odom — August 7, 2018 — August 7, 2018 Great work and a strong portfolio only showcase some of what a digital marketing agency can do. People and processes are the secret sauce that separates a good agency from a great one. How do you find an agency that approaches marketing from a strategic … Continue reading Don’t Hire a Digital Marketing Agency Without Asking These Questions
