John Allen November 12, 2020 Do you want to create business proposals that will bring loyal clients to your company? In a business proposal, you are not simply selling your products and services; you are providing solutions to your clients’ problems. As William James said, “Act if what you do makes a difference. It does.” … Continue reading The Complete Guide to Writing Business Proposals Clients Will Love
Nicole Krug October 17, 2020 A successful email campaign starts with a great subject line. The best subject lines are often descriptive or personal, giving the reader a reason to read the rest of your content. But capturing the attention of your subscribers is easier said than done. If you’re struggling with low email open … Continue reading Writing Email Subject Lines That Get Opened: 5 Tips To Get You Started
Hachem Ramki October 6, 2020 You’ve found your ideal candidate. This is an important position and your candidate has passed every step of the process with flying colors. But the process isn’t over just yet. Beyond locating and sourcing candidates, beyond inviting them, interviewing them, and testing their capabilities, there is negotiation and onboarding to … Continue reading “You’re Hired!”: Writing an Excellent Offer Letter
Marc Andre — April 16, 2020 Free-Photos / Pixabay Freelance writing can be a great way to make money outside of a job, regardless of whether you’re doing it part-time or full-time. While freelance writing is nothing new, the opportunity may be more enticing today than it’s ever been. With millions of American’s being furloughed … Continue reading 9 Steps to Start Your Own Freelance Writing Business
Joe Gillespie — April 13, 2020 Writing blog articles for inbound marketing shouldn’t be scary—if anything, it should be fun to write about your business. And with practice, marketers and other employees in your organization who might not consider themselves good writers can turn into competent, interesting journalists. These writing tips go beyond the basics … Continue reading Beyond the Basics: Next-Level Tips for Writing Inbound Blog Articles
Brooklin Nash — March 25, 2020 Inbound marketing is king these days. But that doesn’t mean cold emails are dead. The big question is: how to write a cold email that people open and respond to? The trick is to create cold emails that don’t sound like cold emails. Make them sound natural, as if … Continue reading 5 Steps to Writing a Winning Cold Email
Liam Barnes — February 24, 2020 Structured data has been a popular topic in the technical SEO realm in the last several months. Changes in the review schema guidelines have affected companies across Google. Being listed as the featured snippet is now not shown again lower on the search engine results page (SERP). For example … Continue reading Writing FAQ Page Schema for More Clicks
Alison Lillie — February 9, 2020 Search engine optimization has come a long way over the past 25 years. Long gone are the days of publishing high volumes of low-quality, wafer-thin content and expecting your search engine rankings to increase. Today, SEO is as much an art as it is a science. It requires content … Continue reading 9 SEO-Friendly Content Writing Tips to Outrank Your Competition
Kevin Indig — January 16, 2020 In-house SEOs and consultants alike are routinely challenged to find new opportunities to expand organic traffic. But the classic approach of researching new keywords then writing articles for those that match your domain strength doesn’t work for all sites. Take Quora, for example. It’s one of the largest social … Continue reading How to Scale Organic Traffic (Without Writing a Million Blog Posts)
Connor Gillivan — January 14, 2020 StartupStockPhotos / Pixabay Freelance writing is the best way to get content done for your business. It’s the most flexible option for any business. You can pay per article as you need content, set up a regular schedule for content production, or even hire someone on retainer to produce … Continue reading How to Outsource Freelance Writing
